Product Marketing Manager
Vor 2 Tagen
As the **Product Marketing Manager (PMM)** for Business Applications, you are an ambassador for the overall Microsoft Dynamics & Microsoft Power Platform product brand, and the Microsoft customer and partner experience in the Swiss subsidiary. Accountable for the revenue, scorecard, and market share for Dynamics 365 & Power Platform products, you are required to have a strong understanding of the product set and a deep understanding of customer solutions and strategies. You will articulate the local competitive landscape and develop compete strategies and product differentiation by leveraging corporate and local research, partner insights, and customer feedback. You will be leveraging customer needs, competitive knowledge, and product expertise to drive the relevant business and marketing planning.
Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centred on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us to achieve our mission. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs.
**Responsibilities**:
The Product Marketing Manager understands, orchestrates, and influences customer campaigns, marketing activities, and delivers product, solutions, and customer campaign feedback to the business. An essential aspect of the role is to align the content, timing, and delivery of marketing messages and outreach to Microsoft’s customers and partners.
**Strategic Planning**:
- Develop and own the local go-to-market strategy for Business Applications
- Orchestrate the creation of marketing plans and campaign investment
- Conduct local competitive analysis and develop competitive tactics to drive target market share gains
- Understand the partner ecosystem that supports the solution portfolio and align with partner roles for partner capacity and to-/thru-partner planning
**Solution Evangelism**:
- Maintain product knowledge and evangelize the solution portfolio internally and externally
- Drive awareness of promotions/offers to key stakeholders
- Establish Microsoft as the Thought Leader in the Business Applications space
**Program/Campaign Execution**:
- Manage Business Applications planning scenarios
- **Business Management**:
- Own and drive key performance indicators and scorecard metrics
- Collaborate with your stakeholders to interpret market opportunity/risk and build appropriate go-to-market/correction of errors plan
- Deliver key insights and asks to accelerate adoption of solution portfolio
- Drive local change management needed to accelerate execution and growth
**Qualifications**:**
Experience**Skills & Knowledge**
Strong analytical skills and results-oriented marketing
- Understanding of line of business decision maker audience and customer engagement solutions
- Product marketing experience within a consultative solution selling model
- Excellent verbal and written communication skills
- Fluency in German and/or French desirable
- Deep customer focus and ability to communicate technical information to non-technical audiences
- Ability to partner and align cross-segment/subsidiary stakeholders
- Sales or Business Development experience is a plus
**Education**
- Bachelor’s Degree required in Marketing, Business, or Computer Science. MBA or Master’s Degree preferred
Microsoft envisions a cloud-empowered world. A world of more possibility, more innovation, more openness, and more sky’s-the-limit thinking. A world where passionate innovators come to collaborate, envisioning what can be and taking their careers to places they simply couldn’t anywhere else. Our mission is to empower every person and every organization on the planet to achieve more**. **This mission is ambitious and at the core of what our customers deeply care about. At Microsoft we know this mission would be impossible without incredible, passionate, and talented people. We want every employee to contribute their unique skills, discover their passions, and chart a course that makes a difference. We are always learning. Insatiably curious. We lean into uncertainty, take risks, and learn quickly from our mistakes. We build on each other’s ideas because we are better together. We take pride and live the Microsoft Values every day.
Join us and be one who empowers billions
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.
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