Product Manager OTC
Vor 4 Tagen
1886 We have more than 130 years of experience in treating patients. A division of Novartis, Sandoz is a global leader in generic and biosimilar medicines, committed to driving access to medicine worldwide
- As Product Manager OTC you are responsible to define the product strategy in agreement with local management and global marketing department and implement supporting tactical plans/projects. You are leading local brand managers or global/regional/local sub-function specialists within a specific marketing sub-function.
- Your responsibilities include, but not limited to:
- Develops brand strategy, promotional campaigns & tactical plans within marketing budgets. Prepares content of Integrated Bran Teams and Launch Teams.
- Runs market research programs & market insights for responsible brand and monitors/anticipated market development. Responsible for execution, monitoring and analysis of the agreed tactical plans to ensure the growth of the brand(s)
- Lead the cross-functional local/regional brand Team, incl. coordination of Integrated Product Strategy Plan, and monitoring the execution of objectives. Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
- Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
- Identifies area market insights and opportunity via customer interactions. Executes central marketing activities as well as regional initiated marketing activities. Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
- Within assigned territory, develop business through specific projects and services and initiatives at center/hospital/ASL/territorial outpatient clinical level. Map key services to patients (patient support program) offered inside and outside of key hospital centers (Competition, etc...). Monitor execution of regional/local tactics, assuring excellence and coherence with Novartis strategy & customer needs.
- Collaborated with Marketing and Medical teams to maximize activities. Scout centres, KOLs and OLs by disease within assigned territory. Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory.
- Reporting of technical complaints/adverse events/special case scenarios related to Novartis products within 24 hours of receipt. Distribution of marketing sample where applicable.
**Commitment to Diversity & Inclusion**:
- Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve._
**Minimum requirements**
- +3 years’ experience as Product Manager/Project Manager in pharma/healthcare/similar industry
- Strong communication skills paired with the ability to build trustful relationships
- Adaptability to a dynamic environment
- Digital affinity
- Proficiency in English and German (written and spoken), French as an additional language is an advantage
Why consider Sandoz?
500 million patients were touched by Sandoz generic and biosimilar medicines in 2021 and while we’re proud of this, we know there is more we could do to continue to help pioneer access to medicines for people around the world. How will we do this? We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a di-verse, equitable and inclusive environment inspires new ways of working.
We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what's possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. Because the greatest risk in life, is the risk of never trying
Imagine what you could do at Sandoz
We are Novartis. Join us and help us reimagine medicine.
**Division**
- SANDOZ
**Business Unit**
- COMMERCIAL OPS EUROPE SZ
**Country**
- Switzerland
**Work Location**
- Rotkreuz
**Company/Legal Entity**
- Sandoz Pharmaceuticals AG
**Functional Area**
- Marketing
**Job Type**
- Full Time
**Employment Type**
- Regular
**Shift Work**
- No
**Early Talent**
- No
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