Influencer Marketing Manager
vor 1 Woche
**Your mission**:
- Building a strong influencer pool as well as maintaining influencer relations to support our advertising efforts (P&C, Anson's and Stylebop)
- Development of campaigns for our marketing channels and matching advertising measures in the omni-channel set up
- Critical analysis of performance data, derivation of action measures and ongoing adjustment of the strategy
- Participation in the implementation and development of online marketing and content strategies for the international market
- Expansion of drive-to-online and drive-to-store measures
- Supporting the further development of our products, brand and vision
**Your profile**:
- Successfully completed degree (in communications, media management or business administration with a focus on marketing) or comparable qualification
- At least 3 years of professional experience in influencer marketing, ideally in an omnichannel context
- Very good written and spoken English skills (German and any other language are a plus)
Structured & analytical approach as well as basic knowledge of relevant marketing KPIs
- Very good sense for digital trends and target group-affine content
**Why us?**:
- Diverse projects in one of the most successful fashion retailers in Europe
- A dynamic working environment characterized by team orientation and a high level of personal responsibility
- The opportunity for both personal and professional development
- Development opportunities tailored to the individual needs of the employee
- Attractive workplace with a very good location
- Employee discounts in P&C stores
- Cultural, sports and health offers
- Flexible working: Home office & office
Flat hierarchies, swift decision-making and an agile way of working characterize the new-work environment at JC New Retail, founded in October 2021.
As an integral-part of the Peek & Cloppenburg Group JC New Retail combines start-up vibes with the experience and security of a 120 years family business.
Aligned with the ambitious goals of international expansion and digitalization, JC new retail combines central functions such as procurement, strategy, IT and marketing that coordinate processes crucial for Peek & Cloppenburg Group.
The focus is always on the best possible customer orientation. With its analytical and strategic orientation, JC New Retail will play a decisive role in the successful omnichannel transformation of Peek & Cloppenburg Group's portfolio, which continues to grow internationally.
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