Manager Travel Retail Digital Media

vor 2 Wochen

Lausanne, Schweiz PMI Vollzeit

Critères de l'offre

**L'entreprise**: PMI

PMI

Description du poste
Be a part of a revolutionary change
At PMI, we've chosen to do something incredible.

With huge change, comes huge opportunity. So, wherever you join us, you'll enjoy the freedom to dream up and deliver, better, brighter solutions in a space that allows you to move your career forward in endlessly different directions.

Digital at PMI is dynamic, diverse and disruptive. Join us at Philip Morris International, Switzerland, and you can bring new ideas to life in a truly global function at the creative core of our business.

The smoke-free revolution means we're rebuilding everything from the ground up. You'll feel like you're working in a start-up here - with the freedom to shape and define the future of digital, but with the support and scope of a vast global business. It's challenging, fast-paced and highly collaborative - if you want the freedom to find new ways to connect with consumers, there's no better place to progress your career.

For our PMI Duty Free Digital team in Lausanne, Switzerland we are therefore looking for a Manager Travel Retail Digital Media & e-Retail.

Reporting to the Global Head of Digital for the Travel Retail Business Unit of PMI, as the Manager Travel Retail Digital Media & e-Retail you will own, implement, and manage the worldwide Duty Free Paid, Owned, Earned Strategy, supporting our portfolio launches to achieve defined business objectives (KPIs) across our main markets.

The role is critical in driving innovation across the Commercial organization, embedding a digital-first approach to serving consumers.

**You will**:

- Define the POE (Paid, Owned, Earned) Strategy for the Global Travel Retail Business Unit to raise awareness of our products and drive traffic to our shops (main area of focus being MEA & Asia).
- Manage the Media Agencies relationship, manage the global media budget, and operate the media-buying, optimizing our budget efficiency to meet defined targets & KPIs.
- Define the Digital Media Assets & Landing Pages Content (working closely with the content team) to localize & tailor Global Content toolboxes in line with Global guidelines.
- Develop and implement frictionless high converting user journeys together with the digital agency.
- Own the media performance measurement, and secure providing digital activations business reports to the broader organization.
- Build strategic partnerships with E-Retailers and other digital platforms of the Travel Retail eCommerce ecosystem.
- Define promotional calendar activations, alongside with E-Retailers & Commercial teams: align promotional calendar and promotion mechanics with the Commercial and Marketing/Content Teams.

**We're looking for someone with**:

- Minimum 7-10 years in Digital Media and lead generation.
- Good knowledge of global digital strategy.
- Experienced in Asian Media & Social Media landscape. China is a plus.
- Data driven planning, being able to balance between Commercial and Marketing.
- Previous experience in Travel Retail is a plus.
- Ability to effectively lead internal and external teams or 3rd party external agencies.
- Collaboration, Analytical, Problem solving & Strategic thinking skills required.
- Proficient level of English in both oral and written.
- Strong communication skills: written & oral and ability to quickly build strong relationships and ability to work across cultures and geographies.

**What we offer**:
Our success depends on the people who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

- Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore.
- Be part of an inclusive, diverse culture, where everyone's contribution is respected; collaborate with some of the world's best people and feel like you belong.
- Pursue your ambitions and develop your skills with a global business - our staggering size and scale provides endless opportunities to progress

PMI is an Equal Opportunity Employer

  • Manager, Digital Marketing

    vor 2 Wochen

    Lausanne, Schweiz Carrat Vollzeit

    Carrat is a startup specializing in the protection of women through technology. We produce connected luxury bracelets that allow women in danger to call for help and warn their loved ones. As part of the product launch, we are expanding our team and want to accelerate our digital development. The position is full remote, our headquarter is based in Geneva...

  • Manager Marketing Media

    Vor 3 Tagen

    Lausanne, Waadt, Schweiz Michael Page Switzerland Vollzeit

    As Manager, Marketing Media, you will lead the planning and execution of cross-channel media campaigns, leveraging data-first strategies. You will drive adoption and usage of marketing and advertising technology to deliver objectives across key Digital Engagement & Marketing initiatives.Manager Marketing Media - Sports- 8 monthsOur client is a prominent...

  • Global Digital Marketing Manager – Paid Media

    vor 5 Stunden

    Lausanne, Waadt, Schweiz Logitech Inc. Vollzeit

    Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.The Team and Role:We are seeking an experienced and dynamic Global Digital Marketing Manager to lead our paid media initiatives for the Personal Workspace Solutions (PWS) division. This role requires a proven...

  • Media Manager

    Vor 4 Tagen

    Lausanne, Waadt, Schweiz Sinovoltaics Group Vollzeit

    Passionate to make a difference in the Solar Energy industry? At Sinovoltaics Group we are continuously looking for new talent to strengthen our team. Our company is amongst the fastest growing technical consultancies in the Solar PV & BESS industry. We're continuously looking for ambitious new colleagues. Sinovoltaics offers an international working...

  • Manager Marketing Media

    Vor 3 Tagen

    Lausanne, Waadt, Schweiz Michael Page International (Switzerland) SA Vollzeit

    About Our ClientOur client is a prominent global organisation in Sports.Job DescriptionMedia Planning & Campaign Execution:Lead digital marketing media programs to drive reach, engagement, and acquisition.Plan, implement, optimize, and report on marketing media activities across programmatic, paid social, and reservation channels.Manage multiple campaigns...

  • Digital Media Producer

    Vor 5 Tagen

    Lausanne, Waadt, Schweiz Comité International Olympique (CIO) Vollzeit

    The Comité International Olympique (CIO) is a unique opportunity for a Social Media Production Manager to contribute to the Olympic Movement and build a better world through sports. As a leader in content production, you will be responsible for creating and aligning content across our digital ecosystem, ensuring seamless integration across channels and...

  • Freeride World Tour Social Media and Content Manager

    vor 1 Tag

    Lausanne, Waadt, Schweiz Freeride World Tour Vollzeit

    We are looking for a highly skilled and motivated individual to fill the position of Social Media and Content Manager for the Freeride World Tour. The ideal candidate will have a strong background in digital marketing, social media, and content creation, as well as a passion for the freeride industry.As a Social Media and Content Manager, you will be...

  • Junior Global Digital Marketing Manager

    vor 4 Wochen

    Lausanne, Schweiz Logitech Vollzeit

    Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **The Team and Role**: **Your Contribution**: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the...

  • Global Integrated Media Manager

    vor 3 Wochen

    Lausanne, Schweiz Galderma Vollzeit

    With a unique legacy in dermatology as well as decades of cutting-edge innovation, Galderma is the leading company solely dedicated to skin and advancing the future of dermatology. We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all,...

  • Social Media Production Manager

    Vor 5 Tagen

    Lausanne, Waadt, Schweiz Comité International Olympique (CIO) Vollzeit

    Department: Digital Engagement & Marketing DepartmentLocation: Lausanne, SwitzerlandContract Type: Open-endedActivity Level: 100%The International Olympic Committee (IOC) is the guardian of the Olympic Games and the leader of the Olympic Movement. A truly global organisation, it acts as a catalyst for collaboration between all Olympic stakeholders, including...

  • Social Media Coordinator

    Vor 6 Tagen

    Lausanne, Waadt, Schweiz Freeride World Tour Vollzeit

    Description du poste In short The Social Media Coordinator plays a crucial role in the Communication team. They are responsible for managing social media accounts and engaging with the community. Additionally, they collaborate closely with the Senior Digital Manager to develop strategies that drive traffic to the website and increase engagement...

  • Productivity Manager

    vor 1 Woche

    Lausanne, Schweiz dentsu Vollzeit

    **Company Description** Dentsu is **the largest agency brand and the sixth-largest agency group in the world**. We offer a wide range of services in eight business areas: Marketing, Digital Marketing, Creative Sphere, Promotions, Media Content, PR, Global Business. With more than **66,000 professionals in over 145 countries and regions**, dentsu identifies...

  • Media Strategy Director

    vor 2 Stunden

    Lausanne, Waadt, Schweiz Logitech Inc. Vollzeit

    Logitech Inc. is seeking a skilled Global Digital Marketing Manager to lead our paid media efforts for the Personal Workspace Solutions division.This role involves developing and implementing comprehensive global paid media strategies to promote Logitech's Personal Workspace solutions.The ideal candidate will have prior experience in a media agency, strong...

  • Indirect Retail Manager

    vor 1 Tag

    Lausanne, Waadt, Schweiz Manpower SA Vollzeit

    About the RoleWe are seeking an experienced Retail Activation Strategist to join our team in Lausanne. As a key member of our organization, you will play a critical role in shaping our retailer education strategy and driving global brand presence.Your Key Responsibilities:Strategize and execute retailer education programs that enhance retailer advocacy,...

  • Global Go-to-market

    vor 2 Wochen

    Lausanne, Schweiz Logitech Vollzeit

    **The Role**: The Global Retail Team is looking for an experienced and customer-centric Go-To-Market (GTM) Retail Manager. In this role, you will develop commercialization strategies, omni-retail programs and define sales revenue opportunities in the retail channel with the objective to bring new Logitech products and solutions to market and grow the value...

  • Digital Campaigns Manager

    vor 2 Wochen

    Lausanne, Schweiz Sigma Vollzeit

    For our client based in Lausanne, we are looking for a Digital Campaigns Manager (Permanent-100%) - Native English speaker and writer. **Responsabilities**: Responsible for the planning, development, optimisation of advertising and branding campaigns across digital touchpoints to increase ROI. Support the development of the new commercial programme Work...

  • Digital Transformation Strategist

    vor 1 Tag

    Lausanne, Waadt, Schweiz Capgemini Vollzeit

    At Capgemini, we are committed to helping our clients envision and shape the future of their businesses. As a Digital Transformation Strategist, you will play a key role in driving growth, managing delivery performance, and achieving financial targets for our Consumer Products and Retail team in Switzerland.This exciting opportunity demands a strategic...

  • Junior Global Digital Marketing Manager – Paid Media, Lausanne District

    vor 4 Wochen

    Lausanne, Schweiz TN Switzerland Vollzeit

    Client:LogitechLocation:Job Category:OtherJob Reference:53f28cecd934Job Views:7Posted:03.03.2025Expiry Date:17.04.2025Job Description:DescriptionPosition at LogitechLogitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.The Team and Role:We are seeking an...

  • Global Paid Media Lead

    vor 2 Stunden

    Lausanne, Waadt, Schweiz Logitech Inc. Vollzeit

    Logitech is seeking a skilled Global Digital Marketing Manager to lead our paid media efforts for the Personal Workspace Solutions division.This role involves developing and implementing comprehensive global paid media strategies to promote Logitech's Personal Workspace solutions.The ideal candidate will have prior experience in a media agency, strong...

  • Social Media Coordinator

    vor 4 Wochen

    Lausanne, Schweiz TN Switzerland Vollzeit

    Social network you want to login/join with:Social Media Coordinator - Stage, LausanneClient:Freeride World TourLocation:Job Category:OtherJob Reference:53e848503511Job Views:9Posted:21.01.2025Expiry Date:07.03.2025Job Description:In shortThe Social Media Coordinator plays a crucial role in the Communication team. They are responsible for managing social...