Market Lead

Vor 5 Tagen

Fribourg, Schweiz Merkle DACH Vollzeit

Company Description
**We Dream. We Do. We Deliver.**

**As a** **full-service,** **data-driven customer experience transformation agency**, we partner with Top 500 companies in the DACH region and in Eastern Europe. Originally from Switzerland, Merkle DACH was created out of a merger Namics and Isobar - two leading full-service digital agencies.

Our **1200+ digital enthusiasts** are innovating the way brands are built, through providing expertise in Digital Transformation strategy, MarTech platforms, Creativity, UX, CRM, Data, Commerce, Mobile, Social Media, Intranet and CMS. We are part of the global Merkle brand, the largest brand within the dentsu group, who shares with us a network of over 66,000 passionate individuals in 146 countries.

**Job Description**:
In our Marketing & Activation unit, 100 colleagues develop **marketing strategies** and **communication concepts**, create content and assets, and orchestrate all channels and touchpoints along the **entire customer journey**. In this way, we create long-term relationships between our clients' brands and their end customers. We use data to **link the disciplines of creative, technology and marketing**.

We develop services that we offer in our three core markets of Germany, Austria and Switzerland. In each of the markets, a dedicated Market Lead is responsible for expanding our offering and enabling our growth in the respective market. You are responsible for growing our services within our Romandy clients.

**Your challenges**:

- You **expand our offering** and **enable our growth** in the **Romandy**:

- You lead customers as a **"Trusted Advisor"** and take care of profitable customer relationships
- Together with our sales team and the account managers of our existing clients, you **develop growth strategies** and carry out **pitches **and **acquisition activities**:

- To do this, you organize efficient **interdisciplinary project teams** from all Merkle DACH locations
- You establish a close network within Merkle and Dentsu, get to know our **Marketing & Activation services** very well and develop a feel for the needs of our customers
- You will report directly to the Marketing & Activation Director and become part of the leadership team of the practice.

**Qualifications**:

- Distinct consulting skills as well as high methodological and structuring competence
- Around 5 years of relevant professional experience and expertise in a consulting role in an agency environment - e.g. in the areas of digital marketing, communication, strategy, social media, SEO, and loyalty programs
- Experience in creating presentations related to marketing automation, people-based marketing and lead generation
- Very good knowledge of French and English

Additional Information

Detailed onboarding, monthly update and team events, a real work-life balance, open and empathetic cooperation as well as a variety of events to get to know all colleagues are basics for us. We employ highly motivated people who support and enrich each other.

We live the possibilities of the digital world: home office, work anywhere and very flexible (annual) working hours, i.e. no core working hours, no compulsory presence or anything else in this direction :) At the same time, we value our face-to-face exchange. Coffee or tea, sweets (Yay, there's cake) or fruit - for us a matter of course and at the same time very much appreciated by everyone.

Pens, paper or writeable glass walls are of course also available if you need to get away from the digital. Do you want to clear your head? Throw yourself onto the foosball table, Playstation, massage bench or yoga mat. For networking and (brain) food, there are regular exchange formats, meetings, labs, skill groups, roundtables and much more.

**Other benefits for you**: Volunteer Days for your voluntary work, sabbaticals for your private time off, access to online platforms for your own further education and a company pension scheme.

**Not enough yet?** Then do something for your education - internally or externally. We are happy to support you

Personnel consultancies - we only work with selected partners.

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