[remote] User Acquisition Manager

vor 1 Woche

Bern, Schweiz Maxflow BV CrazyGames Vollzeit

**Key outcomes for the role**:

- Within 3 months, find optimizations to our current campaigns that increase the ROAS by at least 5%.
- Within 6 months, scale up our display campaigns 10x while maintaining the same ROAS.
- Within 12 months, run ROAS positive Paid User Acquisition operations while bringing millions of new users to our platform every month.

**Responsibilities**:

- Ideation, creation and optimization of Paid User Acquisition campaigns.
- Data collection and analysis.
- Scaling up our PUA and bring it to the next level

**What we offer**:

- A small team of experts: you'll be working closely with our Head of User Growth
- Working on a large scale: our platform already has 30 million monthly users.
- A lot of responsibility and freedom. We hire only experts and trust them to deliver excellent results.
- Flexible working hours and location. The results are what counts
- 1 or 2 team weeks per year. We pay for flights and accommodation so you can have fun with the team.
- The opportunity to play games and claim it's work.

**Must-have requirements**:

- At least 3+ years experience with Google Ads/SA360, including:

- Conversion strategies
- ROAS calculations
- Different campaign types (at least search and display)
- Experience working for a web publisher
- Data analysis skills

**Nice-to-have**:

- Programming skills
- Experience with TikTok Ads and / or Facebook Ads
- GA4 experience
- Lookerstudio experience
- Google Marketing Platform experience

**Reach out if**:

- You are intelligent, efficient, and organized.
- You have high attention to detail.
- You like open, efficient, and to-the-point communication and you have experience in working remotely.
- You like diving into new things and challenging resource-intensive projects.
- You have a good sense of what makes users choose an online gaming platform

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