Head of Communication Strategy and Coordination
vor 9 Monaten
The World Economic Forum, committed to improving the state of the world, is the international organization for public-private cooperation. The Forum engages the foremost political, business, cultural and other leaders of society to shape global, regional and industry agendas.
The Global Communications Group is the central Forum team dedicated to
communications with the public, media, stakeholders and staff in relation to the Forum’s mission. Through multiple channels, the Group is responsible for communicating the work of the Forum and its constituents, reaching, growing, engaging and inspiring diverse and interested audiences.
Why we are recruiting
The Group is expanding and consolidating its strategy. It is composed of four key functions: Communication Strategy and Communications, Public Engagement, Media Engagement, and Stakeholder and Staff Engagement. The Head of Communication Strategy and Coordination will lead the unit within the team responsible for setting, driving and coordinating a coherent strategy across its multiple channels and multiple stakeholders, including the public, media, stakeholders and staff.
Reporting Lines & Interactions
The role will report to the Managing Director responsible for the Global Communications Group and lead a team of managers and individual contributors in the Communication Strategy and Coordination function. The role will be a member of the Global Communication Group’s Leadership Team. Internally, the role will liaise with colleagues across the Global Communications Group and the broader Forum, particularly the Forum’s impact-driven Centres. Externally, the role will engage with leading communication and media professionals as well as external advisors and consultants to the team’s work and
mission.
Key responsibilities- Lead the development and implementation of a coherent communication strategy, aligned with the Forum’s mission, values and objectives. Liaise across the Global Communications Group to ensure the strategy is understood, shared and applied consistently across all Forum’s communication channels.- Oversee the management of the relationship and collaboration with the Forum’s internal thematic Centres and other key areas of impact, understanding their communication needs and supporting the communication of their impact.- Shape the strategy and planning for communications relating to the Forum’s institutional events, including event positioning, coordination of communication across owned and earned channels and overall coherence with the broader Forum mission and impact delivery.- Proactively monitor and manage the Forum’s reputation and brand perception, with a particular focus on misinformation and disinformation management, and manage the organization’s approach to sensitive and crisis scenarios.- Ensure the Forum’s approach to communications is informed and continuously refined through data and analytics, inclusive of reach and sentiment analysis across communication channels.-
- Identify and remain at the forefront of the latest communication trends as well as emerging trends relating to the breadth of topics covered by the Forum’s work, informing the Forum’s communication strategy accordingly.- Manage and lead a team of communication leaders and professionals, acting as a role model for the team, providing leadership and supporting team members to grow and excel.- Act as a trusted and crucial member of the Global communications Group Leadership Team, developing trusted internal relationships across the team and the organization- Build and maintain strong relationships with key external stakeholders, including leading communications and media professionals.- Successful development and implementation of a coherent communication strategy, reaching wide and relevant audiences in line with the Forum’s mission and values.-
- Successful positioning, planning and coordination of the Forum Centres’ impact communications, balanced with the broader Global Communications Group communications mix.- Successful positioning, planning and coordination of the Forum’s institutional events impact communications.- Successful development and implementation of a counter-misinformation strategy and effective management and coordination of crises, resulting in timely, coherent and consistent communications.- Year-round stewardship of all Forum leadership communications, maximizing messaging clarity and impact- Successful creation and development of the Forum’s Chief Communications Officers community, initially as a closed group and over time as typical peer community at the Forum- Leadership in developing a data-driven approach to measuring the success of the Forum’s communication strategy- Successfully lead a team of communication leaders and professionals, fostering a culture of transparency, accountability, trust and institutional stewardship- Represent effectively the Forum externally, in interactions with media and external c
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