Head of Corporate Marketing Communications

Vor 6 Tagen


Geneve, Schweiz SITA Switzerland Sarl Vollzeit

Overview:
SITA is the world's leading specialist in air transport communications and information technology. We don't just connect the global aviation industry.

Our aviation IT professionals are in every corner of the globe. We serve over 200 countries and speak over 60 different languages.

**_ The Head of Corporate Marketing Communications_** is a strategic leader, planner responsible for:

- Driving the development and implementation of a focused marketing, communications, and brand strategy to sharpen SITA brand positioning, to support the long-term business plans and position SITA as an innovative digital leader in the air transportation industry.
- Marketing communications of key customers initiatives across channels
- A champion for the prioritization and delivery of impactful, relevant messages to customers with one cohesive voice across SITA

**_
What you will do_**
- Lead prioritization and delivery of customer messaging in a unified voice across SITA channels, in close collaboration with key business / stakeholder teams
- Global brand positioning with integrated strategies and execution plans to drive business results to drive the business forward.
- Own and coordinate the SITA marketing, communication, and brand strategy, partnering with key stakeholders and creative agencies
- Lead owned channel monetization and partner placements to drive revenue, profitability and partner value across multiple owned channels and placements.
- Lead central teams (strategy and planning, content creation, brand and agency, marketing analytics, strategic and crisis communications)
- Lead marketing transformation to increase the focus on digital channels and agile delivery
- Create an annual marketing plan and coordinate execution
- Strategic brand planning. Analyze every aspect of the SITA brand to develop a memorable market identity and that communicates who SITA are and what we do.
- Insights and analytics. Predict, acquire and analyze metrics.
- Develop and evolve the SITA tone and voice across our communications; Ensure the SITA value proposition is articulated through clear positioning and brand vision
- Stakeholder management: work collaboratively with a variety of stakeholders across sales and product management to ensure there is buy in and understanding about future marketing campaigns.
- Leads customer communication strategy and digital communications that upsell/ cross
- sell product opportunities with a focus on enhancing SITA revenue and profit generation global and localized programs and campaigns designed to elevate brand awareness and positioning for the brand, and generate leads
- Plan, execute and measure all external communications and media actions on all channels
- Create and deliver an internal communications plan that brings colleagues on the SITA journey, embeds the SITA story, our strategy and promotion of the values
- Continuously embed strategic elements such as talent magnetism and CSR into SITA storytelling
- Create a wider SITA marketing Community of Practice by actively engaging all key internal stakeholders, including SITA leadership team.
- Leverage diverse communication tools and content to build engagement and develop a culture based on a consistent two-way flow of information.
- Positive leadership of multiple managers and their teams to deliver strong performance, as well as to improve individual employee engagement, satisfaction, and career development.
- Work with regional teams to assess SITA's market perception and gather marketing intelligence.
- Validate regional analysis of customers of key competitors operating in the region with the aim of continuously improving SITA's marketing strategy and messaging.

Qualifications:
**_ Who you are?_**
- Qualifications and Experience:_
- Bachelors’ degree in Business, Marketing, related Communications field or equivalent experience; advance degree preferred
- 7 years of experience in leadership roles, as well as a demonstrated track record of progression
- 7 years of Marketing, Brand and Communications experience
- 5 years of Marketing Analytics experience across multiple channels
- Marketing Technology tools/ platform experience preferred
- Passion for innovation, speed to market, and team - based solution development
- Ability to be an action
- oriented and results driven leader, with a natural aptitude for engaging employees across multiple workgroups
- Excellent communication and presentation skills, with ability to handle complex topics comfortably and to interact effectively with all levels, both verbally and written
- Demonstrated ability to be highly collaborative, build relationships, form consensus, and negotiate successfully with a broad range of experienced professionals throughout the company
- Demonstrated capacity to take data-informed decisions and assess business performance
- Deep experience working closely with PR, Marketing, and creative team’s regional initiatives: identify opportunities for regional part



  • Geneve, Schweiz SITA Vollzeit

    **Overview**: SITA is the world's leading specialist in air transport communications and information technology. We don't just connect the global aviation industry. Our aviation IT professionals are in every corner of the globe. We serve over 200 countries and speak over 60 different languages. **_ The Head of Corporate Marketing Communications_** is a...

  • Head of Marketing

    vor 1 Tag


    Geneve, Schweiz Jaeger LeCoultre Vollzeit

    Reference Code: 93857**Head of Marketing & Communications**: - Genève, GE, CH- PermanentJaeger-LeCoultre since its creation, Jaeger-LeCoultre has made precision an art form in its own right, balancing skills and artistry with sophistication and aesthetic finesse. In keeping with the inventive spirit initiated in 1833 by its founder Antoine LeCoultre, the...


  • Geneve, Schweiz MSC Cruises Vollzeit

    The Corporate Communications Manager is an important role based out of the Company’s global headquarters in Geneva, Switzerland reporting into the Head of Corporate Communications, within a larger function led by the Chief Communications Officer (CCO). He\/she will focus on shaping, adapting and improving and enhancing existing corporate communications...

  • Head of Communication

    vor 7 Monaten


    Geneve, Schweiz ICRC Vollzeit

    **Head of Communication**: **Purpose of the position**: The Head of the Communication Division ensures strategic and organizational alignment in external and internal communications. They support the Director of Mobilization, Movement and Partnerships (MMP) in setting the communication vision and direction for the ICRC, in line with the institutional...

  • Head of Trade Marketing

    vor 7 Monaten


    Geneve, Schweiz MSC Cruises Vollzeit

    Working in close collaboration with the local sales and marketing teams in the various markets, the Head of Trade Marketing is driving and leading the trade-marketing strategy in line with MSC Cruises Commercial and Brand and Product strategy. Through key sales insights, he\/she is responsible for developing and delivering centralized marketing tools and...

  • Head of Growth Marketing

    vor 2 Stunden


    Geneve, Schweiz FlowBank Vollzeit

    Occupation rate : 100%, Full time Location : Geneva Reports to : Head of Growth Marketing Scope : FlowBank SA We are looking for a qualified Head of growth marketing to take the lead in developing successful, long-term digital marketing strategies for our company. As a Digital marketing expert, you should have in-depth marketing experience and a passion...


  • Geneve, Schweiz World Economic Forum LLC Vollzeit

    The World Economic Forum, committed to improving the state of the world, is the international organization for public-private cooperation. The Forum engages the foremost political, business, cultural and other leaders of society to shape global, regional and industry agendas. The Global Communications Group is the central Forum team dedicated to...


  • Geneve, Schweiz Kempinski Vollzeit

    **DUTIES & RESPONSIBILITIES** COMMUNICATIONS - Maintain and update the departmental editorial calendar to support the deployment of marketing content. - Contribute to the creation of content for a variety of platforms including social media channels, newsletters and print publications. - Create presentations for internal and external stakeholders, as...


  • Geneve, Schweiz FlowBank Vollzeit

    **Job Summary**: The manager of Corporate Communications will implement the organizations communications and will develop internal and external communication strategies for the organization to ensure that consistent and positive messages define and promote the corporate identity and mission. **_ Duties/Responsibilities:_** - Identifies opportunities to...

  • Corporate Affairs Lead

    vor 7 Monaten


    Geneve, Schweiz World Economic Forum LLC Vollzeit

    The World Economic Forum, committed to improving the state of the world, is the international organization for public-private cooperation. The Forum engages the foremost political, business, cultural and other leaders of society to shape global, regional and industry agendas. The Global Communications Group is the central Forum team dedicated to...

  • Head of Content

    vor 1 Woche


    Geneve, Schweiz Taurus SA Vollzeit

    Do you want to be part of a new entrepreneurial adventure and help build the next global FinTech, then we might just have the job for you. Taurus is the European leading digital asset infrastructure provider for banks, corporates and private companies. Using blockchain technology, its platform covers cryptocurrencies, tokenized securities, tokenized assets...

  • Head of Marketing

    vor 7 Monaten


    Geneve, Schweiz Restaurant Luigia Vollzeit

    **HEAD OF MARKETING** **Capomondo** est une société de services qui soutient les marques du groupe Luigia (Capocaccia, Luigia, ByLuigia) opérant dans le secteur de la restauration avec innovation, passion et engagement pour la satisfaction du client. Notre groupe est en pleine croissance et se développe en Suisse et à l'étranger. Nous sommes...


  • Geneve, Schweiz MSC Cruises Vollzeit

    MSC Cruises is seeking an experienced professional in Legal Compliance to join the Corporate Legal Group based in Geneva. As a key member of the team, you will collaborate with other legal colleagues, fostering a culture of teamwork, empathy, and curiosity. As the Head of Corporate Compliance, you will play a vital role in developing and managing MSC...


  • Geneve, Schweiz SGS Vollzeit

    **Company Description** We are SGS - the world's leading testing, inspection and certification company. We are recognized as the global benchmark for sustainability, quality and integrity. Our 99,600 employees operate a network of 2,600 offices and laboratories, working together to enable a better, safer and more interconnected world. The Head of Media &...


  • Geneve, Schweiz Brodard Executive Search Vollzeit

    Description du poste For one of our clients, a Swiss Private Bank based in Geneva, we are looking for a Head of External Communication. **The Role - Define and implement Group PR Strategy (media/Social media/digital media); - Oversee Group world-wide press relations (print, TV, etc.) with local media relations team and via PR agencies world-wide; -...


  • Geneve, Schweiz Corporate Offices Vollzeit

    Vice President Corporate Finance The Kempinski Hotels Corporate Office is located in Geneva, Switzerland. The group currently operates a total of 79 five-star hotels in 34 countries. The portfolio includes historic grand hotels, superb city hotels, outstanding resorts, and superior residences. **Vice President Corporate Finance** The objective of the role...


  • Geneve, Schweiz World Economic Forum LLC Vollzeit

    (maternity cover, 6 months, Geneva based) The World Economic Forum, committed to improving the state of the world, is the international organization for public-private cooperation. The Forum engages the foremost political, business and other leaders of society to shape global, regional and industry agendas. UpLink - the open innovation platform of the...


  • Geneve, Schweiz L'Occitane Vollzeit

    The L'OCCITANE Group is a global, natural and organic ingredient-based cosmetics and well-being products maker, producer and retailer. The Group is built on strong values of entrepreneurship, team work, respect and authenticity. It is committed to developing products that are environmentally friendly and sustainable. The Group has eight brands: L'OCCITANE en...


  • Geneve, Schweiz MSC Cruises Vollzeit

    In line with the corporate trade-marketing strategy and working closely with local and corporate marketing teams, our Corporate Trade-Marketing Intern provides marketing support through centralised key activities aimed at supporting sales efficiency while respecting brand identity and guidelines. - Currently following a Degree in International Business...


  • Geneve, Schweiz MSC Cruises Vollzeit

    Organisational Context - Native-level English, knowledge of German or French or both is an advantage; - Confident, competitive communications professional with 10 plus years’ experience in delivering high-quality corporate communications ideally, but not limited to, within the travel and hospitality industry or related sectors; - Strong experience of...