Brand Manager

vor 2 Wochen

Zürich, Schweiz Daiichi Sankyo Vollzeit

For Daiichi Sankyo in Switzerland/ Zurich we are seeking highly qualified candidates to fill the position: Brand Manager (m/f/x) The Position In your function you will drive all relevant marketing strategy and activities at the local level in the respective Indication(s). Your primary role will be to develop and drive execution of the brand strategic plan (BSP). Build an in-depth understanding of customer needs and match these insights with the strategic imperatives of our ADC (Antibody Drug Conjugates) products while enhancing stakeholder engagement. You will report to the Head of Commercial – OBD. Roles and Responsibilities Develop and deliver content marketing items that best suit customer needs for our leading brand(s) in close collaboration with the European brand leadership as well as our alliance partner Develop a clear understanding of customers’ needs and support the strategic direction of Daiichi Sankyo Oncology for each channel Create customer engagement platforms and initiatives to drive product preference and usage via non-traditional sales and marketing tactics (omnichannel approach, e.g. campaign e‑mails, virtual learning platforms, etc.) Develop marketing tactics, such as visual aids, advertising, speaker slide kits, media planning, product public relations, including oversight of sponsorship requests, etc. Drive agenda for cycle meetings and set up impactful training for the sales force Deliver regular market analyses using available databases (e.g. IQVIA) Own local brand plan development in collaboration with our alliance partner as well as the global/regional brand teams, including operational budget planning and revenue forecasting Drive the brand team meeting agenda to ensure alignment and collaboration cross-functionally with other key team members and with external commercial partners Build a strong relationship with our alliance partner through open and transparent communication Manage internal legal & compliance and medical review and approval of promotional materials Professional Experience Education: A degree in science (e.g. Master, PhD, PharmD) is preferred, but not required. Experience: 3+ years’ experience in the pharmaceutical or biotechnology industry in a commercial role Previous experience in the relevant therapeutic areas (breast, lung, gyn, GU cancer) is considered a plus Additional experience in digital marketing is a plus (e.g. omnichannel, social media). Prior marketing/commercial experience, ideally in oncology as a local product manager, is valued Experience developing marketing strategies and implementing solutions Personal Skills Ability to communicate, collaborate effectively and push initiatives through a matrix organization Previous experience in co‑marketing set‑ups is considered an advantage Strong accountability with a demonstrated ability to work in teams, ideally in a cross‑functional environment, as well as autonomously without constant monitoring Excellent project management capabilities, innovation mindset, and technology experience preferred Flexible to changing priorities in a fast‑moving environment; hands‑on and can‑do mentality Excellent written and verbal communication skills in German and English #J-18808-Ljbffr

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