Digital marketing senior specialist

Vor 4 Tagen


Geneva, Schweiz Michael Page Vollzeit

Reporting to the senior product and customer lifecycle manager your main mission will be to:

  • Track all points of customer engagement, addressing customer journey issues, and identifying ways to improve our customer experience
  • Develop in-depth knowledge of customer engagement channels
  • Analyze customer needs, interactions, and feedback to identify friction points and challenges
  • Conduct research to identify critical pain points that affect customer satisfaction and retention
  • Collaborate with IT teams to brainstorm and design solutions to improve the customer journey
  • Develop and align customer journey strategies with marketing and product initiatives

  • A minimum of 5 years' experience as a Customer Journey Specialist, or a similar Customer Experience Specialist role within the digital field
  • Extensive experience in gathering and interpreting conversion funnels.
  • Solid knowledge of online customer engagement platforms and channels
  • Proficiency in MS Office, as well as CX and CRM software.
  • Excellent interpersonal, problem-solving and a strong analytical skills
  • Organizational and time management abilities


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