CRM and Content Management Lead Csee

vor 1 Woche

Zürich, Zürich, Schweiz Takeda Pharmaceutical Vollzeit
With around 30,000 people working in approximately 70 countries, we are a truly global partner for better health. Takeda is dedicated to pharmaceutical innovation and tackling diseases for which there is currently no cure. By always putting people first, we empower employees, so everyone can develop to his or her full potential.

We are looking for colleagues with the right skills and experiences to support us in improving the quality of the most precious thing we know:
life.

The CSEE teams have been on an exciting journey together to elevate our Data, Digital & Technology capabilities, in line with our aspiration as a global organization to become the most trusted, science-driven, digital biopharmaceutical company.


We are hiring now an experienced CRM and Content Management Lead, to join our Data, Digital & Technology CSEE team.

ROLE OBJECTIVE


As part of the Central, South and Eastern European (CSEE) DD&T team and putting our patient at the heart of everything we do, you will play a significant role in transforming our Local Operations (LOCs), into the _most trusted, science-driven, digital biopharmaceutical company_.

Your work will support to accelerate the DD&T capabilities and impact for the CSEE countries, by leveraging cross-LOC collaboration and agile ways of working.

Working in close collaboration with the CSEE cross-functional partners, as well as regional and LOC teams, you will:

  • Lead the development of CRM and Content Management system (eg. Promomats, MARV) strategy and capabilities for CSEE
  • Be the CSEE product owner for CRM and represent CSEE in the EUCAN (Europe and Canada) CRM Community in CRM roadmap and enhancements discussions.
  • Rollout the Content Excellence capabilities in Takeda's content management systems in partnership with LOC champions

KEY ACCOUNTABILITIES

  • Establish standard ways of working and processes to optimize CRM utilization in the CSEE LOCs
  • Closely collaborate with LOCs CRM Ops and ensure the local teams follow CRM data standards and compliance requirements
  • Leads on all change projects and major infrastructure changes related to CRM and Content Management systems
  • Represent CSEE in the EUCAN CRM forum, propose improvements and escalate issues
  • Define CRM training program(s) addressing specific needs for CSEE, leveraging materials produced by EUCAN and collaborating with CRM Ops for local delivery
  • Drive the rollout of new capabilities in the Content Management systems, such as content authoring (Shaman), tagging, content sharing and reuse capabilities, DAM, Content data generation and modular content
  • Ensure data standards are aligned between CRM and Content Management systems
  • Act as a connector between EUCAN CRM & PromoMats team and CSEE LOCs, ensuring needs & requirements of CSEE LOCs are reflected on EUCAN level and representing CSEE voice in EUCAN
  • Responsible for change management and communication in the CSEE countries to enhance use and importance of customer and content data and associated systems and technology.
  • Drive cross LOC collaboration and seek opportunity to leverage LOC work, steal with pride & scale up across CSEE LOCs
  • Drives consent management strategy and being the point of contact for CSEE countries.

DESIRED BEHAVIOUR

  • Motivates and influences others without authority to gain support for ideas, strategies, and implementation
  • Ability to work in ambiguity, while managing complexity and new situations strategically
  • Builds a collaborative network of relationships with people in a variety of functions and roles, and leverages formal and informal networks to accomplish goals
  • Ability to adapt to new situations, have strong communication and influencing skills, while promoting ideas and data both verbally and written
  • Ability to lead the crossfunctional team to develop and implement innovative growth strategies.
  • Extensive expertise, passion, and understanding of Takeda Technology ecosystem, in particular of CRM and Content Management Systems
  • Has knowledge, understanding, and passion for Agile Ways of working and has the capability to lead by example

COMPETENCIES and EXPERIENCE REQUIREMENTS

  • 5+ years of commercial IT/technology, preferably within the Life Sciences Industry
  • Indepth understanding of the commercial business. Ability to translate between technical and nontechnical language.
  • Preferable experience in one of the CSEE LOCs (understanding how the local teams are operating)
  • Good understanding of Takeda Technology ecosystem
  • Knowledge and experience of customer excellence and customer relationship management, preferably in Life Sciences. Experience with Vault or Salesforce CRM and required, certifications preferred.
  • Knowledge and experience with Content Management systems and DAM, namely VAULT
  • Knowledge and experience with Content Authoring tools
  • Project Management and Change Management Experience

Role Locations:
Netherlands, Belgium, Austria, Switzerland, or any other countr

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