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Global Media and Audience Senior Manager

vor 4 Monaten

Vevey, Schweiz Nestlé Nespresso SA Vollzeit
Global Media and Audience Senior Manager Global Media and Audience Senior Manager

Position Snapshot 
 
Location: Vevey, Switzerland
Company: Nespresso HQ 
Act. Rate: Full-Time 100% 
Type of contract: Permanent contract 

 

What we offer at Nespresso
 
Flexible work guidelines in terms of core hours and working from home. Please talk to us during the recruitment process about what flexibility could look like for you 
Genuine opportunities for career and personal development 
Modern “smart office” locations providing agile & collaborative workspaces 
Dynamic international working environment 
Attractive additional benefits  
The opportunity to be part of a B Corp certified company and one of the world’s most trusted brands


Position Summary  

 

At Nespresso, we believe that we can elevate the world of coffee to drive a positive impact and be a force for good which shapes lives and landscapes for the better. We place people at the heart of our success – all 14,000 of them. We actively cultivate diversity, inclusion and belonging in the workplace. We celebrate individuality, believing that your authenticity and uniqueness can help us to grow together. Quality and sustainability are core to who we are and critical to our vision of driving positive change. We're committed to delivering an exceptional coffee experience that elevates our community, suppliers, farmers, and each other. 
To achieve this, we live by four behaviours. We Inspire, we Care, we Act, and we iNnovate. Each one of these reflects who we are and how we interact with one another and with the world around us. We live a culture that is built on the principle belief that individually and collectively we can. What about you? Want to be part of this exciting journey? Join the Nespresso team And reimagine what coffee can be. Reimagine what you can become. Together we grow as individuals and teams. And as an organization. Apply online at www.nespresso.com/careers


As “Global Media and Audience Senior Manager”, you will be responsible for managing internal and external stakeholders to deliver breakthrough yet cost-effective media strategies for Nespresso campaigns. Your main objective will be to build brand love, create recognizable and relevant brands for consumers, and drive top and bottom-line growth for the company. This role encompasses all aspects of traditional media, digital media, and social media campaigns. You will lead regional media agencies according to the new operating model, working closely with the Data, CRM, and Performance teams for successful implementation.


A Day in the Life of a Global Media and Audience Senior Manager

 

  • Lead strategic media planning, execution, and evaluation in collaboration with Zones & Markets
  • Build and maintain strong relationships with media agencies, including negotiating contracts and assessing performance
  • Partner with agencies to provide media principles and strategies across various channels
  • Work in close collaboration with Digital Partnerships team to develop platform strategies and build relationships with the key digital partners (Facebook, Google, Twitter, Snapchat, etc.)
  • Partner with Insight and Analytics team members to develop standardized KPIs for media tracking and analyze data to improve efficiency and effectiveness of media
  • Develop media dashboard with the Performance and Data teams for daily operational needs and define standardize automated program
  • Ensure that HQ stakeholders and markets understand and implement best in class media and content practices

 

What will make you successful

 

  • Bachelor’s degree in advertising, Media, or Marketing (MBA preferred)
  • 10+ years of experience managing / working on large global media budgets either at another advertiser or within media agency with focus on premium brands/FMCG
  • Experience in managing and influencing others across multi-functional teams
  • Demonstrated understanding and hands-on expertise in media planning, buying, and optimization 
  • Strong analytical skills and experience in analyzing media performance
  • Excellent organizational skills, ability to prioritize multiple priorities and strong attention to detail
  • Ability to travel (once every quarter)
  • Fluent in English, French and/other language would be a plus

 

At Nespresso, we’ve built a culture of care and inclusion, making sure everyone can be their bold selves, while growing with the company. We innovate, dare to try, learn and scale up in a fast paced, digital and connected environment. With a diverse workforce made up of over 90 nationalities across 58 countries, you can be a part of an innovative culture, where supportive people help each other. One where anyone is encouraged to challenge the status quo and have an impact on the future for one of the biggest sustainable companies. Whatever your role, you’ll find you can drive real change and spread your enthusiasm. Join the place where you can thrive, you feel, you belong, you are inspired to be and do your best.
 

Position Snapshot 
 
Location: Vevey, Switzerland
Company: Nespresso HQ 
Act. Rate: Full-Time 100% 
Type of contract: Permanent contract 

 

What we offer at Nespresso
 
Flexible work guidelines in terms of core hours and working from home. Please talk to us during the recruitment process about what flexibility could look like for you 
Genuine opportunities for career and personal development 
Modern “smart office” locations providing agile & collaborative workspaces 
Dynamic international working environment 
Attractive additional benefits  
The opportunity to be part of a B Corp certified company and one of the world’s most trusted brands


Position Summary  

 

At Nespresso, we believe that we can elevate the world of coffee to drive a positive impact and be a force for good which shapes lives and landscapes for the better. We place people at the heart of our success – all 14,000 of them. We actively cultivate diversity, inclusion and belonging in the workplace. We celebrate individuality, believing that your authenticity and uniqueness can help us to grow together. Quality and sustainability are core to who we are and critical to our vision of driving positive change. We're committed to delivering an exceptional coffee experience that elevates our community, suppliers, farmers, and each other. 
To achieve this, we live by four behaviours. We Inspire, we Care, we Act, and we iNnovate. Each one of these reflects who we are and how we interact with one another and with the world around us. We live a culture that is built on the principle belief that individually and collectively we can. What about you? Want to be part of this exciting journey? Join the Nespresso team And reimagine what coffee can be. Reimagine what you can become. Together we grow as individuals and teams. And as an organization. Apply online at www.nespresso.com/careers


As “Global Media and Audience Senior Manager”, you will be responsible for managing internal and external stakeholders to deliver breakthrough yet cost-effective media strategies for Nespresso campaigns. Your main objective will be to build brand love, create recognizable and relevant brands for consumers, and drive top and bottom-line growth for the company. This role encompasses all aspects of traditional media, digital media, and social media campaigns. You will lead regional media agencies according to the new operating model, working closely with the Data, CRM, and Performance teams for successful implementation.


A Day in the Life of a Global Media and Audience Senior Manager

 

  • Lead strategic media planning, execution, and evaluation in collaboration with Zones & Markets
  • Build and maintain strong relationships with media agencies, including negotiating contracts and assessing performance
  • Partner with agencies to provide media principles and strategies across various channels
  • Work in close collaboration with Digital Partnerships team to develop platform strategies and build relationships with the key digital partners (Facebook, Google, Twitter, Snapchat, etc.)
  • Partner with Insight and Analytics team members to develop standardized KPIs for media tracking and analyze data to improve efficiency and effectiveness of media
  • Develop media dashboard with the Performance and Data teams for daily operational needs and define standardize automated program
  • Ensure that HQ stakeholders and markets understand and implement best in class media and content practices

 

What will make you successful

 

  • Bachelor’s degree in advertising, Media, or Marketing (MBA preferred)
  • 10+ years of experience managing / working on large global media budgets either at another advertiser or within media agency with focus on premium brands/FMCG
  • Experience in managing and influencing others across multi-functional teams
  • Demonstrated understanding and hands-on expertise in media planning, buying, and optimization 
  • Strong analytical skills and experience in analyzing media performance
  • Excellent organizational skills, ability to prioritize multiple priorities and strong attention to detail
  • Ability to travel (once every quarter)
  • Fluent in English, French and/other language would be a plus

 

At Nespresso, we’ve built a culture of care and inclusion, making sure everyone can be their bold selves, while growing with the company. We innovate, dare to try, learn and scale up in a fast paced, digital and connected environment. With a diverse workforce made up of over 90 nationalities across 58 countries, you can be a part of an innovative culture, where supportive people help each other. One where anyone is encouraged to challenge the status quo and have an impact on the future for one of the biggest sustainable companies. Whatever your role, you’ll find you can drive real change and spread your enthusiasm. Join the place where you can thrive, you feel, you belong, you are inspired to be and do your best.
 

Vevey, VD, CH, 1800

Vevey, VD, CH, 1800