Senior Social Campaign Manager
Vor 2 Tagen
switzerland switzerland
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pbThis position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Senior Social Campaign Manager / Paid Social Performance Manager based in Switzerland. /b /p pAs a Senior Social Campaign Manager, you will take full ownership of paid social advertising campaigns, driving measurable growth and profitability for international clients.br/You will primarily manage Meta Ads campaigns, with opportunities to expand across TikTok, Snapchat, and other social advertising platforms.br/Working with substantial advertising budgets, including campaigns exceeding $1 million per month, you will make data-driven decisions to maximize return on ad spend and overall business performance.br/You will collaborate with cross-functional teams spanning analytics, creative, CRM, tracking, and technology to deliver integrated marketing strategies.br/Combining hands-on campaign management with analytical expertise, you will identify opportunities, test new approaches, and continuously optimize results.br/You will also communicate directly with international clients, translating campaign insights into clear recommendations and strategic actions.br/This fully remote opportunity offers significant autonomy, exposure to major international brands, and a performance-focused environment built around continuous improvement and long-term growth. /p h3Accountabilities /h3 ul lipbManage and scale paid social campaigns: /b Independently launch, execute, optimize, and scale advertising campaigns, primarily across Meta Ads and Facebook Ads, while exploring additional social platforms when appropriate. /p /li lipbOwn advertising budgets: /b Manage substantial campaign budgets, make daily allocation decisions, and optimize spending to maximize profitability, efficiency, and business impact. /p /li lipbMonitor performance metrics: /b Track and analyze key performance indicators, including return on ad spend (ROAS), cost per acquisition (CPA), click-through rate (CTR), cost per thousand impressions (CPM), revenue, and other relevant business metrics. /p /li lipbDrive continuous optimization: /b Identify performance trends, formulate optimization hypotheses, test new strategies, and implement data-driven improvements across campaigns. /p /li lipbLeverage analytics tools: /b Use Google Analytics, Google Sheets, internal analytics platforms, and other relevant tools to evaluate campaign effectiveness and inform decisions. /p /li lipbPrepare performance reports: /b Develop weekly and monthly reports highlighting campaign results, emerging trends, budget efficiency, and actionable recommendations. /p /li lipbManage client communication: /b Work directly with international clients to explain performance outcomes, justify budget allocation decisions, present optimization strategies, and communicate recommendations confidently. /p /li lipbCollaborate across functions: /b Partner with Business Intelligence (BI), Creative, Tracking, CRM, and other specialists to improve campaign execution and overall marketing effectiveness. /p /li lipbExperiment with growth opportunities: /b Continuously test audiences, creative assets, campaign structures, bidding strategies, and advertising channels to identify opportunities for scalable growth. /p /li lipbTake ownership of results: /b Act as the primary paid social specialist within a dedicated client team, maintaining accountability for campaign performance, execution quality, and measurable business outcomes. /p /li /ul h3Requirements /h3 ul lipbProfessional
experience:
/b Approximately 5+ years of hands-on experience in paid social advertising, particularly Meta Ads and Facebook Ads, with a proven track record of managing campaigns independently. /p /li lipbCampaign management expertise: /b Demonstrated ability to launch, optimize, and scale paid social campaigns while managing substantial advertising budgets. /p /li lipbPerformance marketing knowledge: /b Strong understanding of campaign economics, profitability, ROAS, CPA, CTR, CPM, and other key advertising performance indicators. /p /li lipbAnalytical proficiency: /b Excellent analytical and problem-solving skills, with the ability to interpret campaign data, identify performance issues, and turn insights into actionable improvements. /p /li lipbGoogle Analytics expertise: /b Practical experience using Google Analytics to assess advertising effectiveness, understand campaign performance, and support optimization decisions. /p /li lipbSpreadsheet
skills:
/b Strong proficiency in Google Sheets or Microsoft Excel, including formulas, calculations, data analysis, and performance tracking. /p /li lipbReporting and presentation: /b Experience preparing performance reports and presenting findings, recommendations, and strategic decisions to clients or senior stakeholders. /p /li lipbCommunication
skills:
/b Advanced English proficiency (C1 or higher), with the ability to confidently lead meetings, explain
experience:
/b Approximately 5+ years of hands-on experience in paid social advertising, particularly Meta Ads and Facebook Ads, with a proven track record of managing campaigns independently. /p /li lipbCampaign management expertise: /b Demonstrated ability to launch, optimize, and scale paid social campaigns while managing substantial advertising budgets. /p /li lipbPerformance marketing knowledge: /b Strong understanding of campaign economics, profitability, ROAS, CPA, CTR, CPM, and other key advertising performance indicators. /p /li lipbAnalytical proficiency: /b Excellent analytical and problem-solving skills, with the ability to interpret campaign data, identify performance issues, and turn insights into actionable improvements. /p /li lipbGoogle Analytics expertise: /b Practical experience using Google Analytics to assess advertising effectiveness, understand campaign performance, and support optimization decisions. /p /li lipbSpreadsheet
skills:
/b Strong proficiency in Google Sheets or Microsoft Excel, including formulas, calculations, data analysis, and performance tracking. /p /li lipbReporting and presentation: /b Experience preparing performance reports and presenting findings, recommendations, and strategic decisions to clients or senior stakeholders. /p /li lipbCommunication
skills:
/b Advanced English proficiency (C1 or higher), with the ability to confidently lead meetings, explain