Consumer Communications Director
Vor 2 Tagen
Geneva, Schweiz
Alcon
Vollzeit
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pAt Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you’ll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers. /ppWe foster an inclusive culture and are looking for diverse, talented people to join Alcon. As a bDirector, Communications Insights Operations /b based in bFort Worth, Texas /b, you will build and lead the Communications Insights Operations Center of Excellence (CoE) for Global Communications. In this role, you will translate internal, external, digital, and social media data into actionable insights that drive communications strategy, strengthen corporate reputation, and demonstrate business impact. /ppServing as a strategic partner to the Communications Leadership Team (CLT) and key stakeholders across Corporate, Franchise, Innovation, Marketing, HR, and IT, you will establish measurement standards, enhance reporting and analytics capabilities, and embed data-driven decision-making into communications planning, execution, and continuous improvement. /pIn this role, a typical day will include:ulliLead and evolve Alcon's global communications measurement framework, establishing KPIs, dashboards, reporting standards, and benchmarks that demonstrate business impact across internal, external, social, and campaign communications. /liliTranslate quantitative and qualitative data into actionable insights and recommendations that improve communications effectiveness, audience engagement, message delivery, and resource allocation. /liliProvide reputation, media, social listening, stakeholder sentiment, and external intelligence insights to identify trends, opportunities, and potential risks that inform communications strategy and executive decision-making. /liliPartner with Communications, Marketing, and agency teams to evaluate campaign performance, media impact, audience reach, and content effectiveness. /liliDrive employee listening and internal communications analytics by leveraging engagement data, surveys, feedback, and sentiment insights to improve communication strategies and associate experience. /liliEstablish and lead the Communications Insights Operations Center of Excellence, providing governance, measurement standards, planning support, reporting processes, and best practices across the communications function. /liliSupport annual and quarterly communications planning by helping teams define measurable objectives, target audiences, and success metrics while embedding data-driven decision-making into business processes. /liliLead knowledge management, process improvement, and operational excellence initiatives that streamline workflows, improve efficiency, and strengthen governance across global communications teams. /liliDrive the strategy, adoption, and optimization of communications analytics, media monitoring, social listening, dashboard, and AI-enabled technologies. /liliPartner with IT, Data Analytics, HR, Marketing, and external vendors to enhance data accessibility, automation, reporting capabilities, and insight generation. /li /ulWHAT YOU’LL BRING TO ALCON:ulliBachelor’s Degree or Equivalent years of directly related experience (or high school +18 yrs; br / br / Assoc.+14 yrs;br / M.
S.+7 yrs; br / br / PhD+6 yrs) /liliThe ability to fluently read, write, understand and communicate in English /lili10 Years of Relevant Experience /li /ulPreferred QualificationsulliExperience in a global corporate communications, healthcare, life sciences, medical technology, consumer health or highly regulated environment. /liliFamiliarity with media monitoring, social listening, reporting and dashboard tools such as Meltwater, Sprinklr, Cision, Brandwatch, Staffbase, Tableau, Power BI, Adobe Analytics, Google Analytics or similar platforms. /liliExperience with reputation measurement, stakeholder research, social and employee listening, content performance analytics, survey analysis, message testing or competitive benchmarking. /liliComfort working with data and analytics partners to improve data structure, automation, API integrations, dashboard design and insight generation. /liliExperience using AI-enabled tools to improve research, monitoring, reporting, content optimization or predictive insight generation. /liliAdvanced degree or certification in communications, analytics, business, research, change management or related field. /li /ulHOW YOU CAN THRIVE AT ALCON:ulliCollaborate with teammates to share standard processes and findings as work evolves /liliSee your career like never before with focused growth and development opportunities /liliJoin Alcon’s mission to provide outstanding, innovative products and solutions to improve sight, improve lives, and grow your career /liliAlcon provides a robust benefits package including h
S.+7 yrs; br / br / PhD+6 yrs) /liliThe ability to fluently read, write, understand and communicate in English /lili10 Years of Relevant Experience /li /ulPreferred QualificationsulliExperience in a global corporate communications, healthcare, life sciences, medical technology, consumer health or highly regulated environment. /liliFamiliarity with media monitoring, social listening, reporting and dashboard tools such as Meltwater, Sprinklr, Cision, Brandwatch, Staffbase, Tableau, Power BI, Adobe Analytics, Google Analytics or similar platforms. /liliExperience with reputation measurement, stakeholder research, social and employee listening, content performance analytics, survey analysis, message testing or competitive benchmarking. /liliComfort working with data and analytics partners to improve data structure, automation, API integrations, dashboard design and insight generation. /liliExperience using AI-enabled tools to improve research, monitoring, reporting, content optimization or predictive insight generation. /liliAdvanced degree or certification in communications, analytics, business, research, change management or related field. /li /ulHOW YOU CAN THRIVE AT ALCON:ulliCollaborate with teammates to share standard processes and findings as work evolves /liliSee your career like never before with focused growth and development opportunities /liliJoin Alcon’s mission to provide outstanding, innovative products and solutions to improve sight, improve lives, and grow your career /liliAlcon provides a robust benefits package including h