Digital Media Manager

Digital Media Manager (1-year fixed-term) (m/w/d)

• Zürich

• Work experience

• Fulltime

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.

What we offer you:

• Work-Life Balance:For us, teamwork and personal exchange in the office are paramount, and you have at least one regular home office day for more flexibility. You can also compensate for overtime.
• Vacation Mode On: You receive 26 vacation days and receive an additional 4 days of compensation.
• Wellbeing First: Health benefits and Mental Health Awareness Days put your health at the center.
• Practice Makes Perfect: Develop yourself with our diverse training opportunities and use our internal career programs for your development within the WPP network.
• More Than Just a Job: You can expect unforgettable events, employee discounts, and other highlights
• Be Yourself: Everyone is welcome here - diversity and equal opportunities are important to us.

This is what you move:

As a Digital Media Manager (m/f/d), you are the driving force behind the success of our prestigious clients. You conceptualize and manage online marketing campaigns with a focus on performance, ensuring that our clients' digital strategies are fully successful. In addition, you take on the following tasks:

• Campaign Management: You plan and manage online marketing campaigns according to clear performance goals—focusing on Paid Social, and depending on your experience, also in Paid Search, Display, Video, and Mobile (Programmatic).
• Client Development: One of your main responsibilities is the independent strategic and operational support as well as the further development of prominent clients, working closely with the entire WPP Media team.
• Budget Responsibility: You are responsible for attractive media budgets, including strategy, setup, implementation, monitoring, and reporting.
• Analysis & Optimization: Using campaign analyses and evaluations, you support our clients and derive concrete optimization measures.
• Performance Evaluation: In regular client calls, you present campaign performance, evaluate it, and provide advice for further development.
• Innovation: Planning and implementing test-and-learn approaches in purchasing tools is also part of your responsibilities.

The following qualities distinguish you:

• Performance Marketing: You bring solid operational expertise in performance marketing, with a clear focus on Paid Social.
• Platform Experience: Proven experience with Meta, LinkedIn, TikTok, and Pinterest Ads; experience with Google Ads and programmatic platforms (DV360, The Trade Desk, Adform) is a plus.
• Communication Skills: Your strong communication and project management skills allow you to present complex analyses in an understandable way.
• Technical Understanding: A strong affinity for numbers and solid technical understanding come naturally to you.
• Analytics Proficiency: Familiarity with analytics tools, such as Google Analytics and Piwik Pro, is advantageous.
• Team Player Mentality: You are characterized by a strong team-player mentality and a proactive, hands-on personality.
• Language Skills: You communicate confidently in English. Very good German skills are a clear advantage.

Furthermore you are: #resultsDriven #strategicMindset #handsOn

If this job sounds exciting to you, we strongly encourage you to apply, even if you don't have every qualification listed above.

Life at WPP Media:

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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