Consumer Journey Manager

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.To make a difference with us, all you need to do is bring your human best.What will your story be? Apply now  Learn more: Please, apply until the 18th of November 2025 Consumer Journey Manager (m/f/d) Position:The Consumer Journey Manager is responsible for supporting the orchestration and optimization of the end-to-end consumer journey across all key touchpoints and geographies, as well as driving the implementation of the new ways of working in the marketing department.Responsibilities:As the Consumer Journey Manager, you will…Support the transition to the New Consumer Journey Operating Model by driving the rollout of updated strategies and ways of working & ensuring the new operating model is defined, tested, and embedded successfully with clear roles, responsibilities, and organizational alignmentContinuously improve and push Consumer Journey Strategy and Funnel Targeting by supporting the consumer journey lead in the implementation of a unified consumer journey strategy, focusing on the funnel stage in Retention and Touchpoints for consumer care at both national and local levelsCollaborate with marketing functions, especially digital and activation teams, to align plans and prioritize critical friction points, ensuring targets are clearly defined and actionableSupport the Development of the new purpose-led investment system, ensuring smart investments across the commercial engine and clear return on investments across marketingOrchestrate the Retention Programs and support subject matter experts to improve strategic initiatives with shared ownership and clear timelines, maintaining message consistency and maximizing overall journey impactIdentify pain points within both digital and physical consumer interfaces, facilitate with the teams and leadership to enhance the quality and value of the consumer experienceRequirements:University degree in Business Administration, Marketing or similarProven experience in FMCG marketing across disciplinesProject & change management experience is a plusProfound knowledge of local legislation & trade landscapeStrong organizational skills & a problem-solving attitudeFluent English, good command of German or French is a plusWhat to expect: Expect well-being initiatives, flexible work arrangements, growth opportunities, and excellent benefits, including a unique family leave policy.Are you ready to join us? Build your success story at JTI. Apply nowNext Steps:After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.