Workflow Commercialization Manager

Vor 6 Tagen

Basel, Schweiz Straumann Group Vollzeit

Focus: Commercialization strategy, with emphasis on workflow launches, existing workflows as well as sales enablement and revenue growth initiatives

Key Responsibilities:
1. Strategic Planning for Market Penetration:

- Create and localize strategies in collaboration with EMEA countries, digital and implant business units to support subs and hubs with a focus on integrated e2e digital workflows.
- Optimize incremental growth of existing solutions in the region EMEA and identify opportunities for growth, expansion into new and existing clinical areas (e.g. AI supported workflows) or new and existing customer segments.

2. Revenue Growth Initiatives:

- Collaborate with the local sales organizations in EMEA, business development and commercial excellence teams to define revenue growth strategies for workflow solutions and set up monitoring and follow up processes.
- Build commercial models and value propositions that reflect the combined advantages of digital and non-digital dental and lab solutions.
- Supporting local organizations with transformation to new sales approaches (e.g. hybrid sales) and business models (e.g. software / hardware subscriptions)

3. Market Education and Thought Leadership:

- Spark initiatives to educate the market on the advantages of integrated workflows together with global, regional and local T&E Teams. Support the organization of events and trainings as a thought leader.
- Engage with key opinion leaders (KOL) to increase the visibility of digital workflows and further develop KOL networks in collaboration with global, regional and local T&E Teams.

4. Improve Metrics and Reporting:

- Monitor key performance indicators (KPIs) related to the commercialization of digital workflows, such as market share, customer adoption rates and sales conversions, strengthening local sales execution.
- Regularly report on performance to local and regional senior leadership, supporting subsidiaries with possible changes and adaptations in strategy as needed.

**Profile**:

- Master's or University degree in a relevant field of work or an equivalent combination of education and work-related experience.
- Strong business acumen with deep marketing and sales expertise, preferably in dental industry (or Medtech).
- Experience with Software and Service sales / go-to-market
- Focus on revenue growth, market strategy and commercialization of workflow as well as HAAS/SAAS solutions.
- Ability to thrive in matrix organizations with local, regional and global functions and strong ability to cooperate, guide and engage cross-functional.
- Business fluent in English (speaking and writing)

Personal Attributes
- Energetic, straightforward, and performance-driven personality
- Entrepreneurial spirit, Commercial abilities
- Resilient - able to adapt and perform in changing customer and organizational environments, combined with a can-do attitude
- High level of integrity and commitment
- Solid analytical skills
- Comfort in working with a dynamic and international business environment
- Willingness to travel of around 30%

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.

**Employment Type**:Full Time

**Alternative Locations**:Switzerland : Basel

**Travel Percentage**:0 - 30%

**Requisition ID**:16234

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