D2c Omnichannel Optimisation Manager

MSC Cruises, the world's third largest and fastest growing cruise line, is hiring an Omnichannel Optimisation Manager to work within the Direct To Consumer (D2C) and special projects division. In this role, you will be responsible of ensuring consistency between marketing and sales processes on the execution of cross-channels campaigns. - + 5 years of meaningful work experience in Digital Marketing with a particular focus on customer engagement and campaign execution domains; - Previous experience with customer facing digital processes definition and integration into operational processes; - Collaborative and adaptable, ability to prioritize and make rapid decisions; - Demonstrated ability to transform marketing and commercial strategies into an effective tactical plans that leverages the most effective and appropriate communication channels for the identified customer; - Experience leading cross-functional, self-organized teams to deliver project results with focus on business agility and measurable outcomes; - Strong problem-solving skills, ability to come up with solutions to loosely defined business problems; - Self-motivated, organized and capable of meeting quick deadlines; - Data driven and capable of analysing and effectively communicating results; - Working knowledge of customer relationship management (CRM), marketing automation and e-commerce software; - Flexibility, including an ability and willingness to think strategically and act tactically; - Experience in management consulting is a strong plus; - Ability to work in a multicultural and international environment; - Fluent in English, both oral and written. Any additional European language is an advantage; - Support the governance and execution of multichannel integrated campaigns; - Coordinate related engagement strategies across the different channels currently adopted; - Cooperate with Marketing and Sales teams on the development and delivery of measurable campaign plans in order to deliver maximum value across customer touchpoints, ensuring adherence to omnichannel standards and compliance requirements - Contribute to the success and growth of direct to consumer-facing campaigns across all the different global and distributed Markets managed by MSC; - Collaborate with markets worldwide to guarantee cross channel coherence of different campaigns and fine-tune integrated engagement plans; - Manage and oversight omnichannel consolidated reporting to measure performance and guarantee KPIs consistency, aiming to provide data driven customers’ insight;VISA REQUIREMENTS (if any) - Right to work in Switzerland; Part of the MSC Group, MSC Cruises is the market leader in the Mediterranean, South Africa and South America, and sails year-round in the Mediterranean and the Caribbean. Its seasonal itineraries cover northern Europe, the Atlantic Ocean, South America, southern Africa, and the Persian/Arabian Gulf. MSC Cruises was born in the Mediterranean, and draws inspiration from this heritage to create a unique experience for holidaymakers worldwide. As a result of a euro 6.5 billions investment programme launched in 2003, MSC Cruises' fleet comprises 13 state-of-the-art cruise ships belonging to four different classes: Lirica, Musica, Fantasia and Meraviglia. The fleet's average age is 7 years, the youngest in the industry. In 2014, MSC Cruises launched a euro 9 billion, 10 year investment plan to support the second phase of its growth through the order of up to 11 next generation mega cruise ships. As a result, MSC Cruises' fleet will double by 2026, while the passenger capacity will triple to reach five million passengers per year. MSC Cruises is the first cruise company to develop an investment plan of this length and magnitude. MSC Cruises feels a deep responsibility for the environments in which it operates, and was the first company ever to earn the Bureau Veritas "7 Golden Pearls" for superior management and environmental stewardship. In 2009, MSC Cruises began an enduring partnership with UNICEF to support various programmes assisting children worldwide.