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Marketing Manager
vor 2 Wochen
Marketing Manager 80%-100%
**Company/Location**:
Cryptonow Switzerland, part of the Cryptonow Group; Hybrid Role (Office Baar/Remote)
**About Us**:
Cryptonow is an international startup with offices in Baar (Switzerland), Vienna (Austria), and Berlin (Germany). As a leading subsidiary within the Cryptonow Group, Cryptonow Switzerland is dedicated to making cryptocurrencies simple and accessible to everyone. With a network of over 130 partners and an award-winning product lineup recognized 13 times for innovation, design, quality, and usability, we are proud pioneers in the European crypto space. Our product range includes the Cryptonow Brokerage FinTech Platform and Cryptonow Gift Voucher Cards, which have been industry leaders since 2017.
We are currently seeking a motivated and skilled Marketing Manager (80%-100%) to spearhead our marketing efforts across European markets.
**Role Overview**:
As a Marketing Manager, you will play a pivotal role in driving Cryptonow’s European market entry and ensuring our products and brand resonate with target audiences. You will lead the execution of POS marketing strategies, collaborate with internal and external partners, and oversee the adaptation of our products and website to meet market needs. Your expertise will ensure the consistent growth and visibility of Cryptonow across diverse retail and online channels.
**Your Responsibilities**:
- Lead market entry management, ensuring the website and products are optimally adapted to target markets.
- Develop and implement POS marketing strategies to maximize visibility and boost Cryptonow product sales.
- Coordinate external partners across Europe to ensure the successful execution of marketing and sales initiatives.
- Monitor the performance of marketing campaigns and implement data-driven optimizations.
- Collaborate closely with internal teams to maintain consistent brand presence across all distribution channels.
- Identify and capitalize on market opportunities to accelerate Cryptonow product launches.
- Manage the creation and placement of marketing materials in online shops and physical retail stores.
- Conduct market research to identify trends and continuously refine the marketing strategy.
- Ensure all marketing activities align with the brand strategy and company objectives.
**Your Profile**:
- Proven experience in marketing, ideally in product adaptation, POS marketing, or online shop marketing.
- Expertise in coordinating and collaborating with freelancers, particularly in international teams.
- Strong understanding of market entry strategies and adapting websites and products to new markets.
- Excellent communication and organizational skills, with the ability to manage multiple projects simultaneously.
- Self-motivated, solution-oriented, and capable of thriving in a fast-paced, dynamic environment.
- Fluency in German and English is required; additional languages are a plus.
- Interest in the crypto industry and enthusiasm for Cryptonow’s products.
**What We Offer**:
- A critical role in a rapidly growing company with significant influence over strategic direction.
- The opportunity to contribute to a major European growth story from its inception.
- A collaborative and innovative work environment.
- Opportunities for professional growth and development.
If you are passionate about marketing, retail, and cryptocurrency and are eager to shape the future of Cryptonow in Europe, we would love to hear from you
