Director of La28

**Location**:Zurich
- Product Strategy

**In short**:
At On, we have dedicated ourselves to Ignite the Human Spirit through Movement. The Director of LA28 will play a pivotal role in our way to the Olympics in LA 2028. This role will work cross functionally within the Product, Athlete Strategy and Brand teams. You should be the type of person that understands the nuances of different consumers, obsesses over the details of the latest trends in the industry, and devours analysis on the emergence and reemergence of sports styles and be able to build momentum around On before, during and after the Olympics.

You will be responsible for On’s overall product vision and strategy for LA28, from athlete to fashion.

We are looking for a visionary leader to drive Product Strategy at the intersection of product, innovation, brand and cultural relevance in the lead-up to LA28. This is a unique opportunity to shape how On shows up on the world stage - crafting product narratives, aligning seasonal direction and building long-term momentum as well as long-lasting brand relevance.

**Your Mission**:

- Set the vision and lead product strategy across key categories
- Structure and organize the product roadmap
- Shape how the brand lands in LA - ensuring the local and global expression of the brand reflect culture, community and innovation
- Manage key collaborations to establish On as a sportswear brand rooted in performance
- Be a strong partner to Athlete, Brand and Commercial teams to create compelling stories, messaging, campaigns and brand moments
- Work closely with Design and Development on the product calendar
- Partner with Merchandising and GTM teams to ensure a smooth GTM process
- Manage the product brief to handover to marketing and sales
- Drive Excellence - you need to be the voice of the brand, business, and consumer in the review - the one identifying when you believe an idea will succeed, when it won’t, and where there are opportunities to improve

**Your story**:
You need to be at the center of a team that contributes to the plan, knowing when to pull in the right person to help you build it. But you also need to be the one to stand up for the vision, communicate it, and know when it’s time to evolve based on new information.

You see yourself as a collaborative person, and understand the value of strong opinions, healthy debate, and the need to move forward as a team. You bring your experience to the conversations, as well as your passion and knowledge. Demonstrated ability to develop strong relationships and build trust with empowered decision-makers is essential.

We’d love to hear from people with:

- Multiple years of experience in a fast-paced product company, either fashion or sports
- Strong understanding of the premium lifestyle, sportswear or fashion market and its opportunities
- 10+ years of experience in product strategy, brand strategy or category leadership
- Strategic mindset with experience building and scaling culture relevant brands
- Exceptional communication and leadership skills, capable of inspiring cross-functional teams and driving a culture of excellence.
- Curious personality who likes to challenge the status quo, has a drive to constantly improve and a passion for innovation
- Strategic mind balanced with a hands on entrepreneurial approach
- The confidence to think and act independently, present your vision to the wider organization
- Strong believe that most problems are actually opportunities
- Experience with progressive and innovative consumer insights efforts
- Passion about sport, community, and the cultural impact of global moments like the Olympics

**About the Team**:
As the product strategy team, we’re responsible for managing product creation from start to finish. Our cross functional interaction is driven by a consumer-focused mindset to ensure we create a product line that sells in and through.

**Most lived Spirit in our team**:
**Team**:
**Team**:
We harness the power of the whole - combining the different skill sets, knowledge and points of view within our teams in search of sustainable, stylish and successful products.

**Zürich**:
Just by the banks of the Limmat you’ll find our largest global hub in Zürich West - On Labs - where you can hike up 12 floors through our custom-built spiral trail.

Förrlibuckstrasse 190,
8005
Switzerland
- Ruth Heenan
- PRODUCT MANAGER, ZÜRICH

Every single person on the team is actually involved from the start and everyone brings their ideas. We spend time playing around in our lab so that we can get quick ideas down and then test these with athletes or with the consumers.

**What we offer**:
On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically - to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, s