Digital Marketing Communication Manager: Data Centers 80-100%
Vor 4 Tagen
**Together with our customers, we combine the real and digital worlds.**
Siemens is a leading technology company (employing around 6,000 people in Switzerland / 320,000 globally). We provide pioneering solutions for the building technology, energy, mobility, healthcare, and industry sectors. As a member of the Smart Infrastructure communications team, this individual contributor will be responsible for the effective planning and implementation of the communications strategy to support the marketing and business objectives of key SI Vertical Markets.
**Key Responsibilities**:
- Leverage marketing and campaign plans to build comprehensive content strategies that align with business objectives, brand positioning, and target audience needs across all digital and traditional channels
- Guide the development of audience personas and journey maps to inform content creation teams, ensuring all materials effectively address user needs at each stage of the customer journey
- Lead the creation of content frameworks (tactics strategy for all persona types and buyer journey stages), establishing editorial guidelines, tone of voice, and content standards to ensure consistency across all platforms in close collaboration with Content Developer
- Align with Content Developer to design and manage content calendars, workflows, and production processes while coordinating with cross-functional teams to ensure timely delivery of high-quality content
- Analyze content performance through data-driven metrics and KPIs, providing actionable insights to optimize content effectiveness and ROI while identifying opportunities for improvement in close collaboration with Demand Center, Field Marketing and Content Developer
- Oversee content audit processes and maintain content inventory, identifying gaps and opportunities while ensuring all content supports SEO objectives and drives meaningful engagement
**Qualifications**:
- Several years of professional experience in various communication fields and roles, demonstrating a diverse skill set.
- Proven ability to lead and motivate a team, with experience in team development and performance management.
- Experience working closely with senior leaders.
- Excellent written and verbal communication skills in English, with the ability to craft clear, compelling messages for different audiences.
- Critical thinker with strong analytical problem-solving and decision-making abilities.
- Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Experience with digital marketing tools and platforms is a plus.
**What it’s like working for us**
We place significant emphasis on fostering an inclusive and flexible working culture that encourages everyone to be their authentic selves. Equal opportunities and diversity are important to us and contribute to an enriching corporate culture. We actively embrace mobile working to provide every colleague with more autonomy and the chance to achieve a good work-life balance. Learn more here
**Frequently asked questions and contact information**
Here you will find a collection of frequently asked questions and a way to contact us directly.
Sven
Talent Acquisition Partner
-
Marketing Communication Manager 80
Vor 4 Tagen
Zug, Schweiz Boa Lingua AG Vollzeit**SPRACHE VERBINDET. DICH. UNS. DIE GANZE WELT.** Willkommen bei Boa Lingua, dem Sprachreise-Marktplatz der Schweiz. Als führender, unabhängiger Sprachreise-Spezialist suchen wir zur Verstärkung unseres Teams am Hauptsitz in Zug per sofort oder nach Vereinbarung eine/n **MARKETING COMMUNICATION MANAGER 80 - 100% (ZUG)** Als Marketing Communication...
-
Marketing Communication Manager 80
vor 1 Woche
Zug, Schweiz Boa Lingua AG Vollzeit**SPRACHE VERBINDET. DICH. UNS. DIE GANZE WELT.** Willkommen bei Boa Lingua, dem Sprachreise-Marktplatz der Schweiz. Als führender, unabhängiger Sprachreise-Spezialist suchen **wir zur Verstärkung unseres Teams am Hauptsitz in Zug per sofort oder nach Vereinbarung eine/n MARKETING COMMUNICATION MANAGER 80 - 100% (ZUG) Als Marketing Communication Manager...
-
Marketing Communications Manager
Vor 6 Tagen
Zug, Schweiz Sonova Audiological Care VollzeitWho we are In a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products: we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, we - through our core business brands Phonak, Unitron, Hansaton, Advanced...
-
Digital Marketing Manager
Vor 4 Tagen
Zug, Schweiz BSV Blockchain VollzeitWe are looking for a results-driven Digital Marketing Manager to support our online marketing efforts. This role will focus on social media strategy, email marketing, and lead nurturing to drive brand awareness, engagement, and conversions. The ideal candidate has a proven track record in digital marketing, strong analytical skills, and experience using...
-
Digital Marketing Manager
Vor 4 Tagen
Zug, Schweiz ITech Consult Vollzeit**Digital Marketing Manager (M/F/d) **- **project management **/** **digital strategy / stakeholder management /** **marketing database / English** **Project**: For our customer Roche Diagnostics International AG based in Rotkreuz we are looking for a qualified Digital Marketing Manager (M/F/d) **Background**: Oversees the strategic planning, development,...
-
Head of Marketing
vor 1 Woche
Zug, Schweiz Siemens Digital Industries Software Vollzeit**We make real what matters** Siemens Smart Infrastructure connects energy systems, buildings, and industries. We help our customers to thrive, communities to progress and support sustainable development to protect our planet for the next generation. We drive the digitalization and decarbonization of buildings and infrastructure through direct business and...
-
Digital Marketing Specialist Switzerland
Vor 5 Tagen
Zug, Schweiz BYD Europe VollzeitAs the first overseas subsidiary of BYD group, our main focus is to provide European customers with new energy vehicles, rechargeable batteries, solar panels, energy storage systems and other new energy products, as well as related after-sales services.Location: Zug | Full-TimeDepartment: Marketing and CommunicationsReports to: Head of Marketing and...
-
Global Product Portfolio Manager
vor 1 Woche
Zug, Schweiz Siemens Vollzeit**Who we are | Our culture**: Siemens Smart Infrastructure connects energy systems and buildings to adapt and evolve the way we live and work through high-profile construction and infrastructure projects such as airports, pharmaceutical plants, data centers, stadiums, universities, military bases, and hospitals. We foster an ownership culture, in which...
-
Marketing Manager
Vor 6 Tagen
Zug, Schweiz NEAR Foundation VollzeitWe're looking for a Marketing Manager, who can work with our many ecosystem partners building on the NEAR protocol. Ideally, someone who can juggle multiple projects, liaise between partners and internal marketing stakeholders, and weigh in on opportunities that can help further NEAR's mission. Experience creating marketing plans, understanding the digital...
-
Digital Content Editor
vor 19 Stunden
Zug, Schweiz LHH VollzeitWe are currently seeking a highly skilled and motivated **Digital Content Editor (M/F/d**) to join our customer's Digital Marketing and Sales Enablement team based in Rotkreuz. **Position Title: Digital Content Editor (M/F/d)** **Location: Zug area, Switzerland (Hybrid: 2 days remote per week)** **Start Date: asap** **Workload: 80-100%** **Travel: Approx....