Cx Digital Product Manager

**Key Leadership Requirements**:

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Customer-Obsessed Mindset**: Ability to leverage insights and build relevant product roadmaps to drive customer preference and excellence for GM's ownership experiences. Possess customer-centric approach with ability to leverage customer journey mapping, customer personas, empathy interviews, and competitive analysis to deliver value to our customers.
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Growth Mindset & Strategic Thought Leadership**: Ability to embrace the 'art of the possible' to create organizational change and impact allocation of resources. Possess business and strategic acumen with ability to communicate broader business vision to cross-functional and technical teams.
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Team Building & Leadership**: Ability to lead and influence at all levels. Possess strong partnership skills with a history of collaborating across organizational boundaries, working with and influencing others, and creating clarity from confusion.
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Outcome-Oriented**: Ability to clearly articulate desired outcome(s). Possess ability to assess complex situations quickly, assess risks and be decisive. works collaboratively to create a path to achieve it.
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Business Acumen**: Ability to formulate a strong POV and adjust plans strategically in a changing environment. Possess strong CX strategic acumen and business agility.
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Analytical**: Ability to effectively communicate and translate business needs to technical partners. Proactively identifies and resolves problems in a timely manner. Can synthesize complex or diverse information, use intuition and experience to complement data.
**Key Responsibilities**
- Leverage multiple data sources such as customer research, analytics, and insights to prioritize a set of D2C ownership experiences
- Partner with technical teams to execute requirements definition, development, and implementation
- Work with product marketing to ensure ability to launch marketing strategies and share accountability for business outcomes
- Provide direction to analytics, market research, and applied insights teams on what concepts require investigation and validation to support new demand opportunities.
- Leverage SAFe Agile practices to manage the product backlog across all enterprise needs to determine optimal development activities
- Manage and prioritize issues and enhancements impeding the product's quality or adoption in the market for continuous improvement
- Distill the essence of our customer's needs, and represent as well-defined Product Briefs, Epics, and Features
- Lead planning and product definition throughout the product lifecycle and maintenance
- Drive global alignment and execution of new and future products and features
- Determine integration and rollout across applicable vehicle programs
Balance product feature requests vs. marketing, design, and other requirements
- Anticipate customer experience and value risk throughout the technical development process
- Define requirements and needs for product performance analytics and reporting to maintain clear visibility on how the product quality and adoption is performing in the market
- Direct product/service imperatives, including product/service scorecard development and financial/resource risk assessment
- Facilitate and lead cross-functional product execution teams
- Guide issues and uncertainties through effective decision framing and working towards resolution
- Keep abreast of current consumer trends, competitive activity, and technology advancements
**Additional Job Description**

**Required Qualifications**:

- Bachelor's degree required
- Product management experience
- Familiarity or experience with product lifecycle management
- Knowledge of D2C business model
- Capacity to consolidate multiple sources of disparate information into easy-to-understand views for leadership
- Ability to translate global and regional trends and insights into meaningful product attributes
- Propensity to influence and implement ideas cross functionally with appropriate level of regionalization
- Capability to develop product roadmap and lead product from concept to market launch
- Experience with agile product development practices
**Preferred Skills**:

- Customer Focus - ability to gather customer insights and prioritize product features appropriately
- Cross functional collaboration skills and the ability to handle ambiguity
- Organizational and learning agility
- Business and technical acumen
- Prior Experience in working with/for D2C automotive retail
**About GM**

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

**Why Join Us**

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundatio