Marketing Manager

vor 2 Wochen

Freienbach, Schweiz 3Brain AG Vollzeit

Tasks

We are looking for a dynamic marketing enthusiast/professional Marketing Manager to spearhead our marketing initiatives and drive our business growth. This is both a strategic and hands-on role. As the Marketing Manager at 3Brain, you will be responsible for developing and executing comprehensive marketing strategies to increase brand awareness, generate leads, and support our sales efforts. Given the ever-evolving marketing ecosystem and its supportive algorithms, we require someone with an innovative mindset who is well-informed and enthusiastic about unravelling its complexities to achieve triumph for both our team and organization. Main responsibilities:

- Develop and implement a strategic marketing plan to drive brand visibility and market share.
- Lead, mentor, and inspire our marketing team, fostering a collaborative and results-driven environment.
- Conduct market research to identify customer needs, competitive landscape, and emerging trends to inform marketing strategies.
- Devise and implement strategies to feed the sales pipeline and collaborate with the sales team to develop marketing materials and sales tools to support their efforts.
- Plan company events, coordinate participation in industry conferences, trade shows, and other events to maximize brand exposure and lead generation opportunities.
- Develop compelling product positioning, messaging, and value propositions.
- Generate and coordinate the generation of high-quality marketing content, including product collateral, website content, blog posts, case studies, whitepapers, and press releases.
- Analyze marketing data and key performance indicators (KPIs) to evaluate campaign effectiveness, identify areas for improvement, and report on marketing ROI.
- Stay abreast of industry trends, competitive landscape, and customer needs to ensure our marketing strategies remain relevant and effective.

**Requirements**:
Required Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience (5+ years) in B2B marketing with at least a few years in the life science sector.
- Track record of developing successful marketing campaigns and leadership skills, with the ability to inspire and guide a team towards achieving ambitious goals.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across different teams and stakeholders.
- Experience with marketing automation platforms, CRM systems, and analytics tools.
- Creative mindset with a passion for innovation, and ability to work in a fast-paced, dynamic environment, managing multiple projects simultaneously.
- Perfect command of the English language, both written and spoken.
- Applicant must have an EU/EFTA or Swiss Citizenship.

Additional Qualifications
- Scientific education/experience in molecular biology.
- Prior experience in life science companies, especially in those operating in drug screening, cell-based assay and the preclinical markets.
- Chinese language skills.

**Benefits**:

- A dynamic and stimulating work environment driven by a desire to build transformational technologies to help others.
- A young, fast-growing company with plenty of opportunities for personal growth and development.
- Working place: Pfäffikon SZ, Switzerland. It’s a beautiful lakeside village just outside of Zurich, the country’s main cultural, financial and business center.

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