Gtm Digital Campaign Lead

At a Glance:
As DTC Campaign Lead you will work within the Ecom Global team, an environment where we make ideas happen fast and give you high levels of responsibility. You will be owning the digital marketing Go to market planning, drive global marketing campaigns with a digital lense and oversee all connected digital touch-points. We are looking for a self-driven personality that is able to craft digital campaigns and make use of digital channels to engage with customers, drive revenue, launch impactful campaigns and drive customer retention. With a digital background, you will contribute to a high-performing team with a consumer-centric and data-driven culture at the core, turning your insights into growth initiatives for increased performance. The position is based in Zürich, Switzerland.

Your Team:
As you might expect from a running brand, the E-Commerce team at On is a fast-paced place to be. This team of interdisciplinary all-stars are used to rapid turnaround times and ambitious targets. From engineers to designers, data scientists and digital marketing specialists, this is the team responsible for creating winning digital products and campaigns that run the length of the purchase funnel. The shared goal? Efficient growth at high speed - what else?

Your Mission:

- Take point on key digital campaigns, ensuring clarity in strategy, planning and execution, roles and responsibilities, objectives and KPIs
- Lead creative development for digital marketing campaigns and activations, including the production of content and creative assets: photography, videos, social media, copy and brand guidelines.
- Accountable for** **impactful launches of product and brand campaigns and contextual alignment across digital marketing landscape
- Ensure a smooth global campaign process, workflow and coordination to get Assets and Copy ready ahead of launch with consistency across all regions and digital channel
- Keeping a pulse on KPIs and provide recommendations and drive initiatives to get to results.
- Ensure and define the end-to-end customer journeys by aligning with all relevant parties such as customer service and key drivers needed for marketing activation.
- Excellent comms and project management and communication skills to ensure all stakeholders are aligned and expectations managed.

Your Story:

- 3+ years of experience in a Campaigning position connected to Digital Marketing
- Proven experience in owning KPIs, budget and driving growth
- You have an entrepreneurial and analytical mindset that contributes to the success of On and are comfortable to work in a fast-paced, hands-on, high performance environment with multiple projects at one time
- Able to work from strategy and planning to actionable tasks and getting things done with hands-on execution and growth hacking mentality
- You have exceptional collaboration and relationship-building skills working effectively across cross-functional teams with digital marketers, growth teams, designers, engineers, data scientists and content editors
- A strong understanding of the digital marketing ecosystem and a good grasp of what role each channel manager owns
- A self-driven personality that is determined to embrace a new challenge and is committed to continuous learning
- In-depth operational knowledge in managing growth via acquisition, retention and activation tactics is considered a plus.

What we offer:
We offer a dynamic, challenging and sportive environment that has been ranked as the ‘fastest growing sports company’ of its time. With offices across the globe, we are an international team who is hungry to innovate and build something incredible. We foster an active environment where each individual thrives for excellence and can achieve their full potential. This is where your work matters, you’re hands-on and your team members are amongst the very best in their respective disciplines and fields.
- On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination._
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