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Marketing Retail Manager

vor 2 Monaten


Chur, Graubünden, Schweiz Michael Page Vollzeit
About the Role

We are seeking a highly skilled Marketing Retail Manager to join our team at Michael Page. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive sales and growth in our retail business.

Key Responsibilities
  • Team Management: Lead and manage a small team of marketing professionals, providing guidance and support to ensure the team's success.
  • Marketing Strategy: Develop and implement marketing strategies to drive sales and growth in our retail business, working closely with the commercial team to align marketing efforts with business objectives.
  • Performance Analysis: Analyze sales data and market trends to identify opportunities for growth and improvement, and develop strategies to address any challenges.
  • Budget Management: Manage the marketing budget, ensuring that resources are allocated effectively to achieve business objectives.
  • Brand Management: Develop and implement brand strategies to enhance our reputation and build customer loyalty.
  • Communication: Collaborate with internal stakeholders to ensure consistent messaging and branding across all channels.
  • Digital Marketing: Develop and execute digital marketing campaigns to drive sales and engagement, including social media, email marketing, and search engine optimization.
  • Market Research: Conduct market research to stay up-to-date on industry trends and competitor activity, and identify opportunities for growth and improvement.
Requirements
  • Experience: A minimum of 5-7 years of experience in marketing operations in the retail industry, with a proven track record of success.
  • Digital Skills: Strong understanding of digital marketing channels and tools, including social media, email marketing, and search engine optimization.
  • Analytical Skills: Strong analytical skills, with the ability to analyze data and identify opportunities for growth and improvement.
  • Communication Skills: Excellent communication skills, with the ability to work effectively with internal stakeholders and external partners.
  • Language Skills: Fluency in French, with a strong understanding of German and English.
  • Travel: Regular travel throughout Switzerland to collaborate with local teams and stakeholders.