Global Digital Optimization Manager
vor 2 Monaten
About L'OCCITANE
L'OCCITANE is a leading international manufacturer and retailer of premium and sustainable beauty and wellness products. With a strong commitment to sustainability and a nature-positive vision, the company operates in 90 countries worldwide and has 3,000 retail outlets, including over 1,300 of its own stores.
Our Mission
L'OCCITANE is dedicated to investing in communities, biodiversity, reducing waste, and finding sustainable solutions to create a better and healthier planet. Our mission statement is: With empowerment we positively impact people and regenerate nature.
Job Summary
We are seeking a hands-on Global Conversion Rate Optimization Manager to lead our efforts in optimizing customer experience on digital platforms. This role is pivotal for upskilling and transforming key markets globally.
Main Responsibilities
- Own and maintain a global learning agenda to drive digital transformation
- Align with customer experience, marketing, and E-commerce teams to formalize a global CRO roadmap
- Analyze qualitative and quantitative data using tools like Typeform, Google Analytics, and Content Square to identify opportunities
- Design and implement experiments to measure and communicate results to stakeholders and lead the rollout of successful strategies across international markets
- Foster an experimentation culture within the digital organization by upskilling team members in various markets and animating a community to support collaboration and knowledge sharing
- Work closely with E-commerce product and UI/UX teams to support product improvement and influence product features, while respecting brand design design system and principles
Requirements
- Master's degree or equivalent working experience in Marketing, Business, Data Analysis, or a related field
- 3+ years of experience in a similar role, ideally in the beauty industry
- Fluent in English, conversational French is a plus
- Strong problem-solving skills, with an analytical mindset capable of turning data into actionable insights
- Proficiency in front-end development (HTML, JS, CSS, and responsive design), web analytics tools, and A/B testing software
- Excellent communication and interpersonal skills, with the ability to lead by example and inspire teams across different cultures and regions
What We Offer
- Working for a unique company, strongly committed towards the planet and the people (B Corp certification)
- Working with passionate colleagues coming from all over the world
- A unique culture centered around entrepreneurship, where everyone is expected to collaborate, experiment, and move fast
- Internal mobility opportunities
- Monthly allocation and discount for store products
- Attractive Social Insurances coverage
- 5 weeks annual leaves and 3 extra-days offered as public holidays
- Flexible and Hybrid Work environment
- Attractive Parental Leave Policy
- Public transportation allowance
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