Digital Marketing Leadership Role

Vor 4 Tagen


Vevey, Waadt, Schweiz Nestlé Nespresso SA Vollzeit

About Nespresso

Nespresso, a subsidiary of Nestlé SA, is a leading player in the global coffee market. Our mission is to offer high-quality, sustainable coffee solutions that delight our customers while minimizing our environmental footprint.

We are seeking a skilled Digital Marketing Leadership Role professional to lead our digital marketing efforts. As a key member of our marketing team, you will be responsible for developing and implementing effective digital marketing strategies that drive business growth.

  • Develop Digital Marketing Strategies: Design comprehensive digital marketing strategies to maximize engagement and performance, ensuring measurable impact on sales, acquisition, and retention.
  • Lead Cross-Functional Teams: Act as a strategic partner to regional and local teams, ensuring global strategies are effectively deployed across all consumer touchpoints.

Key Responsibilities:

  • Digital Media Planning: Oversee global paid media activations planning, ensuring consistency and alignment with business priorities.
  • Data Analysis: Foster a culture of continuous testing and optimization, leveraging insights to enhance campaign effectiveness.
  • Team Leadership: Manage and mentor a team of digital marketing professionals, fostering a culture of innovation and results-driven approach.

Requirements:

  • 10+ years of experience in digital marketing, performance media, and CRM-driven consumer engagement.
  • Strong expertise in digital media platforms, omnichannel marketing, and data-driven decision-making.
  • Leadership skills, ability to collaborate with and influence senior stakeholders, driving cross-functional alignment.


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