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EMEA Trade Marketing Coordinator

vor 1 Woche

Genf, Genf, Schweiz Interparfums, Inc. Vollzeit

Interparfums, Inc. is a leading developer, manufacturer, and distributor of prestige perfumes and cosmetics. We're seeking an experienced Trade Marketing Manager to join our Geneva-based EMEA team.

In this role, you'll work closely with the Sr Trade Marketing Managers and Director to ensure the coordination of all trade marketing matters between our NY head office and the EMEA markets.

Key Responsibilities:

Plan & Execute Trade Marketing Strategies

  • Support the teams in planning & executing the trade marketing strategy to grow sales of all Interparfums License brands across the region and the various distribution networks.
  • Monitor global trade marketing updates and deploy to EMEA team and customers.
  • Adapt marketing & training presentations to meet markets specific needs.
  • Track marketing plans, launch execution & promotional activities (incl. planning, approval and post-analysis).
  • Coordinate local and regional media plans.
  • Coordinate merchandising & visual requests, promoting brand equity in all markets.
  • Contribute to planning of EMEA yearly marketing conference, gathering 100+ guests over the course of 3 days.

Collaborate with New York-based Trade Marketing Team

  • Identify and report EMEA needs, trends and challenges to NY global trade marketing team. Report key executions.
  • Consolidate & track trade marketing forecasts and specific needs.
  • Influence new product developments by consolidating region's needs.
  • Communicate feedback on new product samples and scent tests.
  • Initiate & follow specific products & promotions developments.
  • Report key markets major events: launches, promotions.
  • Consolidate and share competitive intelligence reports.

Requirements include a Bachelor's degree in Marketing, Business, or related field, and 1+ years of experience in trade marketing. Proficiency in English is required, French is a plus.