Fashion Brand Image Specialist
Vor 2 Tagen
Tally Weijl is a bold and youthful fashion brand with a deep passion for empowering individuals to express their unique style. With denim at the heart of our heritage, we've been creating vibrant, trend-driven collections that resonate with Gen Z audiences.
Job DescriptionWe are seeking a dynamic Fashion Brand Image Specialist to lead and execute our brand's content and influencer strategies from our headquarters in Basel, Switzerland. This role combines influencer marketing with brand image execution, ensuring cohesive and impactful visual storytelling.
Main Responsibilities:- Influencer Marketing: Identify, engage, and maintain strong relationships with influencers across key markets, including Italy, Germany, and other European countries. Plan and execute influencer campaigns to align with brand objectives and drive community engagement.
- Negotiate and manage partnerships to ensure high-quality content and alignment with Tally Weijl's image.
- Content Creation & Brand Image: Oversee the end-to-end content production process, including photoshoots, video shoots, and visual storytelling. Manage the photo studio and coordinate all aspects of visual content execution, ensuring alignment with the brand's identity.
- Proven experience in influencer marketing, content creation, or brand management, preferably within the fashion industry.
- A strong network of influencer contacts across European markets.
- Creative and detail-oriented with an eye for aesthetics and brand alignment.
- Exceptional organizational and communication skills.
A competitive salary of approximately €60,000 per year, a vibrant and inspiring work environment in our Basel headquarters, and the opportunity to shape and grow the brand image of a leading Gen Z fashion brand.
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