Influencer & Brand Image Manager

vor 3 Wochen

Basel, Schweiz Tally Weijl Vollzeit

Location: Basel, Switzerland (Headquarters)

**Job Type**: Full-Time

**About Tally Weijl**

Tally Weijl is a bold and youthful fashion brand with a deep passion for empowering individuals to express their unique style. With denim at the heart of our heritage, we’ve been creating vibrant, trend-driven collections that resonate with Gen Z audiences. Our girl is strong, confident, and #Unstoppable. Join us in shaping the future of fashion and connecting with communities across Europe.

**About the Role**

**Key Responsibilities**
- Influencer Marketing:

- Identify, engage, and maintain strong relationships with influencers across key markets, including Italy, Germany, and other European countries.

Plan and execute influencer campaigns to align with brand objectives and drive community engagement.
- Negotiate and manage partnerships to ensure high-quality content and alignment with Tally Weijl’s image.
- Content Creation & Brand Image:

- Oversee the end-to-end content production process, including photoshoots, video shoots, and visual storytelling.
- Manage the photo studio and coordinate all aspects of visual content execution, ensuring alignment with the brand’s identity.
- Ensure consistency across all content to maintain a strong and recognizable brand image.
- Team Collaboration:

- Work closely with the marketing, social media, and design teams to develop cohesive campaigns that amplify the brand’s impact.
- Provide creative input on campaign concepts and bring innovative ideas to elevate Tally Weijl’s content strategy.

**Your Profile**
- Proven experience in influencer marketing, content creation, or brand management, preferably within the fashion industry.
- Strong network of influencer contacts across European markets.
- Creative and detail-oriented with an eye for aesthetics and brand alignment.
- Exceptional organizational and communication skills.
- A passion for fashion and a deep understanding of Tally Weijl’s #Unstoppable DNA.

**What We Offer**
- A vibrant and inspiring work environment in our Basel headquarters.
- The opportunity to shape and grow the brand image of a leading Gen Z fashion brand.
- A collaborative team that thrives on creativity and innovation.

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