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Digital Marketing Specialist for Paid and Owned Channels
vor 4 Wochen
Samsung Electronics Switzerland GmbH is a leading technology company with a strong presence in the global market. We are looking for an experienced Digital Marketing Specialist to join our team in Switzerland.
Key Responsibilities:- Support and further develop the performance marketing area for national digital marketing campaigns.
- Develop and implement strategic plans for paid and owned social media channels, including Google Ads and Meta Business Manager.
- Manage, plan, and execute campaigns to optimize performance and improve KPIs.
- Plan and implement performance marketing campaigns, as well as ongoing campaign optimization, testing, and improvement proposals.
- Ensure and optimize the tracking concept for digital media campaigns.
- Collaborate with internal stakeholders and external agencies to achieve marketing goals.
- Create and analyze reports to measure campaign effectiveness.
- University degree in Business Administration, e-Commerce, Digital Marketing, or a related field.
- At least 3 years of experience in digital marketing, specializing in social media.
- Experience in planning, implementing, controlling, and reporting digital media campaigns.
- In-depth knowledge of social advertising trends and best practices.
- Proficiency in Facebook Business Manager and Google Ads Manager.
- Familiarity with other social ad managers, such as TikTok and YouTube.
- Excellent German and English language skills (written and spoken).
- Strong analytical thinking and problem-solving skills.
- Team player with experience in international environments.
We offer a competitive salary of CHF 80,000 - CHF 110,000 per year, depending on experience.
