![Nidecker Group](https://media.trabajo.org/img/noimg.jpg)
[ndk] Marketing Product Manager, Nidecker Snowboards
vor 1 Monat
This role is available immediately and is based at our HQ in Rolle (Switzerland) where the NDK Group manages some of the best snowboarding brands in the world - Nidecker, Jones, YES., Now & Flow. For more information, please visit our website.
Tasks
**Product Strategy and Positioning**:
- Work with the Brand Lead, R&D, and Design teams to create a cohesive strategy for Nidecker Snowboard Bindings.
- Analyze market trends, customer preferences, and competitor offerings to guide product development and pricing.
- Gather feedback from customers and pro-riders to improve product development.
**Project Development Management**:
- Lead the planning and pricing of our Bindings product line.
- Oversee project planning, execution, and delivery within budget and timelines.
- Promote a collaborative environment for knowledge sharing and creative problem-solving.
**Marketing Campaigns and Content**:
- Collaborate with the Brand Lead and Marketing Manager to create and manage marketing campaigns across various channels (digital, social media, websites, events).
- Work with creative teams to produce engaging content, including videos, images, and stories highlighting our Bindings.
- Provide sales teams with the necessary tools to effectively communicate product features and benefits.
**Go-to-Market & Sales Enablement**:
- Create and execute go-to-market plans for new Bindings products, seasonal collections, and limited releases.
- Collaborate with sales teams to ensure successful product introductions.
- Design and manage retail displays, packaging, and materials.
- Monitor key performance metrics and refine marketing strategies.
**Requirements**:
- Bachelor’s degree in marketing, business, or a related field.
- Proven product marketing experience, preferably in the outdoor or sports industry.
- Understanding of market dynamics and consumer behavior.
- Passion for snowboarding culture is a plus.
- Creative thinker with a focus on storytelling and content creation.
- Proficiency in digital marketing, social media, and analytics.
- Collaborative team player with cross-functional abilities.
- Fluent in English and French (written & spoken).
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