International Associate Director, Digital
vor 3 Wochen
Location: Root D4, CH, 6039Novocure is a global publicly-traded commercial-stage oncology company developing a profoundly different cancer treatment therapy called tumor treating fields (TTFields) for patients with solid tumors. TTFields therapy is a non-invasive, novel, antimitotic treatment modality which utilizes proprietary technology attempting to slow or reverse tumor progression by inducing tumor cell death. Novocure's commercialized product, Optune, is approved for the treatment of adult patients with glioblastoma (GBM) in the USA, Europe and Israel. Novocure has ongoing or completed clinical trials and is further expanding its efforts into several other solid tumor indications - non-small cell lung cancer, pancreatic cancer, ovarian cancer and other types of solid cancers.
To support our team in Root, Switzerland we are looking for a
**International Associate Director, Digital**
In this role you will be responsible for evolving Novocure’s digital engagement capabilities across a wide variety of target groups and countries. Working both strategic and hands-on you will be shaping all aspects of digital engagement and digital brand management. Keeping a pulse on digital innovation and playing an integral role in developing and executing our data-driven digital strategy while collaborating closely with other internal and external digital experts.
**Your responsibilities**:
- In collaboration with commercial functions, assess opportunities where digital can be used to leverage existing offers, create new or improve the offer for a better customer experience.
- Become the point of contact for external agencies, supporting Novocure’s digital strategy while also supporting internal stakeholders with your digital expertise.
- Maximize the impact of the International Business Operations initiatives by developing comprehensive digital strategies and programs for HCPs and Patients across all appropriate channels.
- Work in close collaboration with Global Digital Strategy, representing the International Region in all relevant Forums and flawlessly executing roll-outs and implementations of Global projects.
- Define and drive adoption of Digital strategy, standards, best process and metrics tracking.
- Work In cross-functional teams including Marketing, Medical, Patient Advocacy and others.
- Manage the internal Medical, Legal/Regulatory and Marketing material review process for assigned projects.
- Plan, coordinate, roll-out and execute different digital marketing initiatives supporting the business goals such as: SEO, SEA, Newsletters and others.
**Your profile**:
- Degree in business, marketing, IT or any other relevant field.
- Demonstrated track record of developing and executing successful digital strategies and programs.
- Exceptional business aptitude, strategic thinking and creative abilities.
- Experience with web analytics and metrics tools such as Matomo or Google Analytics.
- Knowledge of conversion optimization techniques and tools, including A/B testing, personalization, tracking and reporting
- Deep project and program management experience with the ability to manage multiple projects and priorities, and coordinate and engage with internal and external partners and stakeholders.
- Up to date understanding of digital trends, tools and developments paired with creative thinking and an analytical mindset.
- Ideally: Understanding of basic programming languages such as JavaScript, CSS and HTML
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