Agile Brand and Customer Manager Neuroscience and Gi
vor 1 Tag
Our team is growing and for this we need bright minds with creativity and flexibility - **what talent do you have?**
**_
ROLE OBJECTIVE_**
- Working with the responsible brand and customer managers, as well as therapy area commercial leads, the Agile BCM is responsible for delivering commercial tactics in line with BU and brand strategy for products within the GI and Neuroscience Business Unit of Takeda Switzerland
- Primary product focus will be on Elvanse (ADHD) and Entyvio (IBD)
**_
ACCOUNTABILITIES_**
**Execution of commercial tactics**
- Owns and delivers commercial tactics and projects in line with brand plans and with the guidance of brand and customer manager product leads
- Collaborate with cross functional team members (e.g., medical, access, KAMs, patient advocacy, insights, and analytics and omnichannel engagement) to ensure the brand team and field teams are aligned around tactic execution
- Collaborate with external partners (e.g., HCPs) to generate, test and refine commercial content for execution
- Directly manages marketing agencies, including budget, timeline, and execution, from the briefing to final implementation, ensuring high level service throughout the process and quality results
- Design and execute multi-channel campaigns across print channels, congresses, and online platforms; ensure high standard to meet customers’ expectations and to build the credibility of brands
- Ensure end-to-end internal approval of new campaigns in accordance with Takeda’s internal processes
- Responsible for training the sales force on new campaigns and ensuring correct execution
- Conducts analysis of marketplace dynamics, engagement analytics and customer trend and delivers insights for the cross functional team
- Manage project budgets, contracting and accruals for all projects under ownership
**Supports cross functional team**
- Together with BCM product leads supports delivery of internal team events and meetings
- Works with BU head on BU wide projects and assignments
**Maintenance of material catalogue**
- Ensure continuous approvals and stock availability of materials and content in accordance with Takeda’s internal processes
- Ensures commercial content compliance with internal and external regulations in alignment with medical and regulatory affairs teams
**_
SKILLS and COMPETENCIES_**
**Critical Skills and Competencies**:
- Strategic Approach: Balances between the long-term vision while driving the short-term goals
- Collaboration: Establishes productive relationships and partners with others across the organization to ensure common understanding of objectives and achieve shared goals
- Drive for Results: Holds self and others accountable for delivering on commitments that align with our short
- and long-term goals, never forgetting the result is to help patients through innovation in medicine
- Engage Others and Communicate with Impact: Motivates and influences others to gain support for ideas, strategies, and actions in service to providing superior treatment to patients; provides appropriate background so that messages are meaningful with audiences
- Customer & Patient centricity: Focuses on customer satisfaction and delivers a quality service or product to the agreed standards; understands the unmet needs of the patients and of the HCPs
**Experience and Education**
- Bachelor’s Degree in marketing or life science. MSc or PhD in science is a plus but not mandatory
- A couple of years work experience from marketing roles desirable, inside, or outside of the pharmaceutical industry
- Experience in managing projects with multiple internal and external stakeholders; demonstrated resilience in handling challenging situations and driving projects to success
- Fluent in French or German, English both written and oral is mandatory
**Empowering our people to shine**
At Takeda, we earn the trust of society and our customers through our values of Takeda-ism: Integrity, Fairness, Honesty, Perseverance. We incorporate these values in everything we do. They represent who we are and how we act. They help us make decisions that we can be proud of today and in the future. We enable our employees to develop their full potential. As a global top employer, we offer exciting career paths, promote innovation, and strive for top performance in everything we do. Takeda fosters an inclusive, collaborative, and international work environment where our teams are united by their relentless commitment to our goal of improving people's health and creating a better future for the world.
**Diversity, Equality, and Inclusion**
Takeda is committed to foster diversity, equality, and inclusion. Hiring decisions are based entirely on qualifications and are made regardless of gender, ethnic origin, religion, sexual orientation, age, or disability.
**Locations**:
Zurich, Switzerland
**Worker Type**:
Employee
**Worker Sub-Type**:
Regular
**Time Type**:
Full time
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