E-commerce Leader 100%
vor 1 Tag
Stellenbeschreibung
This role ensures Rado corporate branding and consumer experience by managing the overall content syndication for product information, imagery, videos, digital campaigns, social media content and other digital assets with all business partners.
**Overall responsibilities**
- Responsible for online business development (corporate e-com, marketplaces, platforms and 3rd parties wholesale) and monitoring of their performance (KPIs)
- Drive overall e-commerce operations and new markets local roll out
- Ensure up to date web merchandising (cross sell and upsell), give input for product publication, detail information accuracy, including call to action, image selection and campaigns creation
- Work on a commercial activations calendar, including special occasions
- Implement best in class online and omnichannel purchase experience (chat, order confirmation, unpacking, customer service, customer retention)
- Liaise with the local e-com and marketing managers as well as teammates and sales department to ensure key brand focuses are implemented
- Be responsible on e-com packaging development and coordinate with warehouse team on the order management flow
- Coordinate the support to business partners about Rado’s online presence in their website and overall digital ecosystem platform
- Responsible for the overall content syndication for product information, imagery, videos, digital campaigns, social media content and other digital assets with all business partners
- Develop web merchandising initiatives to boost Rado’s brand positioning and visibility in multibrand digital account platforms (alternative products, related products, new in the website, etc.)
- Consolidate digital marketing results and analytics and support when needed with periodic reporting of sell-in and sell-out
Profil
- Customer oriented and proactive approach
- Well organized and able to work on multiple projects at the same time
- Able to engage with multiple cultures, personalities and departments
- Problem solving, positive and can-do attitude
- At ease with a fast paced environment and uncertain scenarios
- Team spirit and collaborative attitude
Berufliche Anforderungen
- Bachelor’s degree in business administration, marketing or related field
- 2-3 years work experience in e-commerce, digital marketing and/or web merchandising
- Knowledge of e-commerce dynamics, digital marketing principles and tools
- Sound understanding of consumer omnichannel purchase behaviour and digital consumer experience optimization
- Attention for details and very good sense of premium brand content
- Passion for digital and curiosity for new technology
**IT Requirements**
- Sound knowledge of web analytics tools (Google analytics or equivalent)
- Excellent command of PowerPoint and Excel
Sprachen
- Excellent written and spoken communication in English, other languages a plus
Kontaktperson
Susanne Vauthier
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