Global Marketing Data Analytics
vor 3 Wochen
**Global Marketing Data Analytics**:
**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.**:
The Global Marketing Data Analytics Specialist will be responsible for supporting a culture of decision making based on data and insights for digital marketing and marketing technology operations at ABB’s Process Automation business area. The primary responsibilities of this position fall into two clear categories of analytics and insights. On the former, the Specialist is responsible for leveraging prebuilt analytics from across diverse tools for web, social media and marketing technology platforms; and for special projects which require manual inputs capture (where automated analytics are unavailable). On the latter, the Specialist owns the process of drawing trends and presenting insights to diverse business and communications teams. Platforms covered as part of this remit include external and internal assets (owned and third party) of ABB Process Automation and its constituent Divisions. Performance metrics to be analyzed include cover usage / adoption, content and user experience related aspects. Another key responsibility of this role is to ensure that data and insights are made available to business and communications users on planned frequencies and on-request where so applicable.
**This position reports to**:
Marketing Communications Manager
**Your responsibilities**:
- Own the entire framework of analytics across web, social media and marketing technology platforms - external and internal
- Use pre-built analytics capabilities in social media platforms of presence and social media analytics tools (HootSuite) adopted by ABB Process Automation, while ensuring adoption of the latest versions of analytics tools such as Google Analytics
- Track data from internal productivity tools to support in monthly and quarterly effort reporting
- Map cross-linkages between data points from across streams (eg. from social media to webpages) to draw trends and map out user journeys and convert data into insights and recommendations for program optimization across all streams and cross-stream programs
- Support web design and web strategy teams with insights to drive SEO practices
- In coordination with Information Systems teams, develop and maintain automated dashboards for real-time performance data and insights as the owner of the analytics and insights dashboard process
**Your background**:
- 6-8 years of experience in marketing data analytics
- Deep understanding of analytics tools, including but not limited to Google Analytics, LinkedIn analytics, HootSuite, etc.
- Proven track record in data reporting systems
- Background should include support provided for SEO activities
- Ability to drive high-intensity programs involving extensive coordination across digital marketing streams
- Working knowledge of all digital marketing and marketing technology practices and platforms
- Proven ability to convert data into insights
- Educational background which includes marketing data analytics and behavioral economics a definite plus
- Understanding of a global, multi-cultural digital marketing operation through experience and exposure
**More about us**:
-
Data Analytics
vor 4 Wochen
Zurich, Schweiz KPMG Vollzeit**Data Analytics (Assistant) Manager - Global Strategy Group**: - Take charge of your strategic expertise as a (Assistant) Manager with a strong focus on data analytics in our esteemed Global Strategy Group. Drive impactful in-deal and beyond-deal projects, leveraging cutting-edge data analytics and visualization tools to deliver exceptional value.-...
-
Division Data and Analytics Lead
vor 1 Monat
Zurich, Schweiz ABB Vollzeit**Division Data and Analytics Lead**: **Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we...
-
Global Pricing Ops
Vor 2 Tagen
Zurich, Schweiz Takeda Pharmaceutical VollzeitAre you looking for a patient-focused, innovative-driven company, that will inspire you and empower you to shine? Join us as a **Global Pricing Ops & Analytics Lead**. **Here, you will be a vital contributor to our inspiring, bold mission.** The** Global Pricing Ops & Analytics Lead** plays key role in the development and execution of Takeda’s global...
-
Data Platform and Analytics Product Owner
vor 1 Monat
Zurich, Schweiz Sika VollzeitCompany Description Sika Informationssysteme AG (SIS) operates Sika’s global modern IT platforms allowing our approx. 27’000 internal users to carry out their business processes efficiently. As a competent partner, SIS supports the business (global, regional, local) and the local IT organizations to develop the next generation of innovative digital...
-
Project Manager Analytics
Vor 2 Tagen
Zurich, Schweiz Amazee Metrics VollzeitAdvance Metrics berät internationale Kund:innen in den Bereichen Online Marketing, Data Analytics und Digital Marketing Compliance. Wir sind spezialisiert auf die datenbasierte Optimierung der Digital Performance und bieten zudem seit über fünf Jahren Datenschutzberatungen und Datenschutzumsetzungen an. Für unser Analytics Team suchen wir...
-
Graduate - Data Analytics Financial Services
vor 4 Wochen
Zurich, Schweiz KPMG VollzeitGraduate - Data Analytics Financial Services - Are you a beginning IT-professional, who loves to work on challenging data and analytics projects? Do you have a problem-solving mindset and do you enjoy diving into the unknown to identify and implement innovative solutions? Then we are looking for you!**Zurich** **1. July 2024** **100 %** Your contribution...
-
Manager, Analytics
vor 1 Monat
Zurich, Schweiz War Force Clan Vollzeit**Responsibilities**: - Supervise, coach and develop a team of Analysts, guiding them to produce the best outcomes for various digital marketing initiatives - Work with cross-functional teams in agile and/or lean environments to create top-notch Analytics Measurement Solutions - Implement and deploy various first-party and third-party tag solutions to...
-
Data Scientist for Investigation Analytics
vor 1 Monat
Zurich, Schweiz Credit Suisse Vollzeit**Your field of responsibility** Your responsibilities include work on high profile ad-hoc analytics and data science support for investigations and regulatory requests in Compliance. You will join a team of data scientists working with complex and highly sensitive data, ensuring accuracy and delivery against firm timelines. You will closely collaborate...
-
Lead of Data Analytics
Vor 4 Tagen
Zurich, Schweiz Smallpdf GmbH VollzeitAnd our reputation for Swiss engineering standards has made us a trusted choice for industry leaders like Lufthansa, UBS, Swiss Life, and millions of people around the world. The objective of the role : As Lead Data Analytics, you will spearhead our analytics efforts, ensuring data-driven decision-making spreads through every level of our organization....
-
Data Scientist for Compliance Analytics
vor 4 Wochen
Zurich, Schweiz Credit Suisse Vollzeit**Your field of responsibility** An outstanding opportunity to join us as Data Scientist to drive and build solutions for our internal customers within a big data platform. Studying fundamental and high impact business questions that directly affect the direction of the company and the industry at large. Design and develop algorithms, build mínimal viable...
-
SEO Expert
vor 19 Stunden
Zurich, Schweiz UBS VollzeitSwitzerland - Zürich - Marketing and Communications - Personal & Corporate Banking **Job Reference #** - 297175BR **City** - Zürich **Job Type** - Full Time, Part Time **Your role** - The Digital Communications & Activation team of UBS Switzerland is constantly looking for new talents. This role is part of the Marketing & Digital Sales Center of...
-
Data Scientist
vor 4 Wochen
Zurich, Schweiz Julius Baer VollzeitAt Julius Baer, we celebrate and value the individual qualities you bring, enabling you to be impactful, to be entrepreneurial, to be empowered, and to create value beyond wealth. Let’s shape the future of wealth management together. Do you aspire to be part of a high performing Analytics and Transformation team within a global Chief Risk Officer (CRO)...
-
Global Customer Manager
Vor 2 Tagen
Zurich, Schweiz Coca-Cola VollzeitWhat You’ll Do for Us Develop impactful and forward-thinking insights for operating unit, customer, and category-level digital business performance and opportunities, including industry/economic analysis, trend identification and impact sizing, and ad-hoc analysis. Manipulate and analyze large data sets to distill actionable insights from data and convey...
-
Global Customer Manager
vor 4 Wochen
Zurich, Schweiz The Coca-Cola Company Vollzeit**What You’ll Do for Us** - Develop impactful and forward-thinking insights for operating unit, customer, and category-level digital business performance and opportunities, including industry/economic analysis, trend identification and impact sizing, and ad-hoc analysis. - Manipulate and analyze large data sets to distill actionable insights from data and...
-
Solution Architect Big Data
Vor 4 Tagen
Zurich, Schweiz b.telligent Group Holding GmbH Vollzeit**b.telligent - smart data. smart decisions. smart people.**: b.telligent ist eine auf Analytics und Data Management spezialisierte technologieunabhängige Beratung. Mit über 300 Mitarbeiter:innen an zehn Standorten in Deutschland, Österreich, Rumänien und in der Schweiz unterstützt b.telligent Unternehmen in sämtlichen Projektphasen, angefangen bei der...
-
Zurich, Schweiz KPMG VollzeitInternship - Data & Analytics, Assurance Technology Group - Lerne KPMG als Arbeitgeber kennen und erhalte während 6 Monaten einen spannenden Einblick in unser Data & Analytics Team. Zusammen mit unserem Spezialisten Team unterstützt du unsere Wirtschaftsprüfer*innen und Kund*innen in der Analyse und Bewertung von Finanzdaten und...
-
Zurich, Schweiz KPMG VollzeitInternship - Data & Analytics, Assurance Technology Group - Lerne KPMG als Arbeitgeber kennen und erhalte während 6 Monaten einen spannenden Einblick in unser Data & Analytics Team. Zusammen mit unserem Spezialistenteam unterstützt du unsere Wirtschaftsprüfer*innen und Kund*innen in der Analyse und Bewertung von Finanzdaten und...
-
Zurich, Schweiz KPMG VollzeitGraduate - Data & Analytics, Assurance Technology Group - Der Bereich Data & Analytics bei KPMG erfährt ein rasantes Wachstum, da immer mehr Unternehmen den Wert der Nutzung von Daten für fundierte Entscheidungen erkennen. In dieser Rolle bist du Teil eines dynamischen Teams, dass sich aus Personen mit unterschiedlichen Hintergründen und Kulturen...
-
Zurich, Schweiz KPMG VollzeitGraduate - Data & Analytics, Assurance Technology Group - Der Bereich Data & Analytics bei KPMG erfährt ein rasantes Wachstum, da immer mehr Unternehmen den Wert der Nutzung von Daten für fundierte Entscheidungen erkennen. In dieser Rolle bist du Teil eines dynamischen Teams, dass sich aus Personen mit unterschiedlichen Hintergründen und Kulturen...
-
Ict-architect Data
vor 19 Stunden
Zurich, Schweiz LIONSCOUT GROUP VollzeitLIONSCOUT, wir sind Experten rund ums Human Capital Management. Mit Sitz in Zürich, Düsseldorf und Barcelona, klaren Fokus auf Banking, Finance, Risk, Cloud Computing, IT/SAP und E-Commerce, profunde Marktkenntnisse, langjährige Erfahrung sowie intensive und persönliche Betreuung profitieren Sie von exzellenten Ergebnissen, die Ihren Anforderungen...