Digital Marketing Manager
vor 1 Tag
As a Digital Marketing Manager, you will join our Marketing team to drive our online presence, generate B2B leads and support client retention. Your role includes managing paid media (Meta & LinkedIn), developing SEO and Paid Search (Google & Bing) strategies, analyzing performance metrics, and more generally sharing FELFEL's unique stories across digital platforms.
YOUR RESPONSIBILITIES
- Digital Strategy & Execution: Develop and implement comprehensive digital marketing strategies to drive brand awareness and penetration across Switzerland.
- Lead Generation: Own and drive B2B lead generation efforts through digital channels, ensuring a steady pipeline of qualified leads.
- Campaign Management: Plan, execute, and optimize digital campaigns across platforms, including Search, Paid Social Media, Google Ads, and other relevant channels.
- Content Development: Collaborate with the content team to produce engaging and relevant content tailored to our target audience.
- Analytics & Reporting: Track and report on key performance indicators, providing insights and recommendations for continuous improvement.
- Budget Management: Manage the budget for Digital Marketing, ensuring optimal allocation of resources to maximize return on investment.
YOUR PROFILE
- 5 + years relevant experience as a Digital Marketing Manager
- Proven leadership skills with experience in managing people
- Strong business acumen with a deep understanding of broader marketing disciplines
- Fluent in English and either fluent in German or French
- Passion for food & storytelling: You love food and enjoy bringing its stories to life.
- Hands-on mindset: You take pride in creating, executing, and inspiring people through your work.
- Humour is a core value at FELFEL - and as you will have exposure to our customers, of course you need to own that too. ;)
- Fast learner & explorer: We embrace learning, failing fast, and pushing boundaries – and so do you.
- Non-smoker: You never smell like cigarettes and don't smoke during the day: FELFEL is about healthy living.
- EU/EFTA or Swiss work permit
OUR BENEFITS
- Lots of delicious food, just a few steps away from your desk - we make your gastronomic dreams come true
- Best barista coffee and tea for the whole team, thanks to our innovative Gavetti coffee machine
- 5 weeks holiday per year, as well as two full weeks of 'work from anywhere' per year to bring more variety to your workday
- We encourage our employees to use public transport by covering your half-fare travelcard
- New parents get 16 or 3 weeks, respectively, of fully paid parental leave. We also support the return to work by making a generous financial contribution to childcare until the child reaches kindergarten age.
- Great team events, such as our well-known FELFEL Summer Outing
MORE ABOUT US
FELFEL is all about good food and coffee in the workplace: we help Swiss employers become masters of hospitality.
With our smart fridge 'FELFEL' and delicious barista coffee 'Gavetti', we enable companies to provide their employees with first-class, ultra-fresh food and drinks throughout the day. Whether hearty and traditional, modern and vegan or high in protein - our weekly changing menu ensures that all employees always have something to be excited about ;).
FELFEL is a family business that was founded in 2013. Today, we take care of around 1000 locations in Switzerland, and have 150 employees across our offices in Lausanne, Zurich and New York.
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