Senior Global Marketing Manager

vor 2 Wochen

Neuenburg, Schweiz LHH Vollzeit
Our client is a recognized worldwide brand

RESPONSABILITIES

Coordinate Local/Country Marketing Executions (60% of the role)

  • Develop and execute captivating marketing strategies tailored to specific countries, aligned with the brand vision.
  • Collaborate with regional marketing teams to ensure a consistent brand voice, positioning, and flawless campaign execution worldwide.
  • Oversee local marketing activities, including impactful advertising, promotions, events, and PR initiatives to enhance brand awareness and engage their audience.
  • Analyze marketing performance metrics, derive meaningful insights, and optimize local marketing efforts for maximum impact.

Lead Special Projects at HQ Level (40% of the role)

  • Take a leadership role in driving and managing special projects at the headquarters.
  • Foster collaboration with cross-functional teams, including sales and retail to seamlessly integrate and align marketing initiatives.
  • Craft and execute strategic marketing projects that enhance our brand's visibility, market penetration, and customer acquisition.
  • Identify and leverage emerging marketing trends and best practices to ignite innovation and maintain our competitive edge.
  • Provide guidance and support to regional marketing teams, sharing best practices and ensuring consistent project implementation.


PROFILE

  • Strategic-minded marketing professional with a burning passion for global marketing and project leadership
  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • Proven experience in global marketing management, preferably within a renowned multinational company.
  • In-depth understanding of international markets, cultural nuances, and global marketing trends.
  • Demonstrated ability to develop and execute successful marketing strategies on a country-specific level.
  • Experience in leading cross-functional teams and managing projects at a global or headquarters level.
  • Exceptional analytical and problem-solving skills with the ability to derive meaningful insights from data.
  • Outstanding communication and interpersonal skills to collaborate effectively with diverse teams and stakeholders.
  • Thrives in a fast-paced, dynamic environment, managing multiple priorities and meeting challenging deadlines.
  • Proficiency in marketing tools, software, and analytics platforms.
  • C2 level in english, french is a plus


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