Content Strategy
Vor 3 Tagen
switzerland switzerland
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pbThis position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Content Strategy Creative Operations Lead based in Switzerland. /b /p pAs Content Strategy Creative Operations Lead, you will shape and lead the global content strategy, ensuring that creative initiatives support business objectives, customer journeys, and go-to-market priorities. You will oversee a multidisciplinary Content Design Team, managing resources, workflows, and production processes to deliver high-quality, consistent, and impactful content. Working across marketing, product, sales, and regional teams, you will ensure unified messaging throughout campaigns, websites, product launches, and sales enablement materials. You will also drive operational excellence by introducing AI-powered tools, automation, and scalable content production practices. Using performance data and customer insights, you will identify opportunities to optimize content effectiveness and contribute to business growth. This is an exciting opportunity to combine strategic leadership, creative operations, and technological innovation within an international B2B technology environment focused on transforming healthcare communications. /p h3Accountabilities: /h3 ul liDevelop and execute a global content strategy aligned with business objectives, go-to-market priorities, brand positioning, and customer journey requirements. /li liIdentify content gaps, evaluate business opportunities, and prioritize initiatives according to their expected impact, strategic importance, and available resources. /li liLead and develop the Content Design Team, overseeing team performance, professional development, workload distribution, and resource allocation. /li liEstablish scalable content production workflows, creative processes, quality standards, and approval procedures to ensure efficient and consistent delivery. /li liMaintain brand consistency and ensure high-quality messaging across all content formats, communication channels, and customer touchpoints. /li liIntroduce AI-powered tools, automation solutions, and content reuse strategies to improve production efficiency, scalability, and overall content effectiveness. /li liDefine, monitor, and analyze content performance metrics, identifying optimization opportunities and translating insights into actionable improvements. /li liCollaborate with Growth and Marketing Operations teams to measure content contribution to marketing campaigns, demand generation, and sales pipeline performance. /li liPartner with Product Marketing, Regional Marketing, and Sales teams to develop compelling market-facing content and effective sales enablement materials. /li liEnsure consistent positioning and messaging across websites, digital campaigns, product launches, marketing assets, and sales communications. /li liManage stakeholder expectations, coordinate cross-functional priorities, and ensure alignment between competing content requests and business needs. /li liContinuously improve creative and content operations by introducing best practices, optimizing resource utilization, and strengthening collaboration across departments. /li /ul h3Requirements: /h3 ul liAt least 7 years of professional experience in B2B marketing, content strategy, creative operations, or a related discipline. /li liMinimum 3 years of leadership experience, with direct responsibility for managing and developing multidisciplinary teams. /li liProven experience within enterprise B2B SaaS, complex technology solutions, or similarly consultative B2B business environments. /li liDemonstrated ability to develop and execute content strategies aligned with customer journeys, business objectives, and go-to-market strategies. /li liStrong understanding of demand generation, product marketing, buyer enablement, and digital marketing principles. /li liHands-on experience managing content production workflows, resource planning, creative briefing, quality assurance, and approval processes. /li liStrong analytical capabilities, with the ability to interpret marketing performance data and translate insights into practical strategic and operational decisions. /li liProven experience collaborating with cross-functional stakeholders and senior leadership to align priorities and deliver business-critical initiatives. /li liExcellent project management, prioritization, communication, and decision-making skills, with the ability to manage multiple projects in a dynamic environment. /li liAdvanced English proficiency, ideally at C1 level, with excellent written and verbal communication skills in professional and international settings. /li liA strategic and creative mindset, combined with strong operational discipline and the ability to balance quality, efficiency, and commercial impact. /li /ul h3Additional qualifications that would be an advantage: /h3 ul liPrevious experience in Life Sciences, PharmaTech, HealthTech,