International Press Relation

vor 1 Woche

Genf, Genf, Schweiz Jaeger LeCoultre Vollzeit

Code de référence: 90396
International Press Relation:

  • Meyrin-Genève, GE, CH
  • PermanentDepuis sa création, Jaeger-LeCoultre a fait de la précision un art à part entière, en trouvant le parfait équilibre entre savoir-faire pointu et sens artistique, sophistication et finesse esthétique.
Fidèle à l'esprit d'invention initié en 1833 par son fondateur Antoine LeCoultre, les artisans de la Manufacture créent des collections à la pointe de la Haute Horlogerie:

Reverso, Master, Jaeger-LeCoultre Polaris, RendezVous et Atmos - ce riche héritage construit par la Grande Maison au fil des siècles est une source d'inspiration constante qui ne cesse de repousser les limites à travers des garde-temps sans précédent.


HOW WILL YOU MAKE AN IMPACT?

Key responsibilities

  • Define the Lifestyle Press Strategy of the Maison: timeline, audiences, and press messages
  • Optimize PR performance through media visibility and press events
  • Create Press release and key messages for global strategic events, corporate news, endorsement and collaboration news
  • Maintain strong relationship with local PR and develop guidelines
  • Followup and challenge the KPI's of the markets
  • Create reports via DMR tool

Media Relations / PR

  • Be proactive, always keeping relevant press/media aware of new brand developments
  • Respond to all Press enquiries directly or via Local PR
  • Manage the invitation of key press to attend our international events
  • Maintain and develop a network of contacts in the media, especially in the fields of art and culture

Local PR teams

  • Support local PR in all press communication
  • Coordinate press trips and events with local PR team
  • Follow the onboarding of new PR / PR agency

Writing

  • Manage press kit creation in coordination with internal teams (product, digital and creative team)
  • Copywriting / Translation / proofreading of press releases

Reporting

  • Monthly reporting of all activities
  • Measure successes, both quantitatively and qualitatively
  • Monitoring, analyzing, and reporting competitor activity, relevant industry trends and opportunities

WHAT ABOUT YOU?

  • 8+ years of experience in PR & Communications with demonstrated success, preferably in the luxury sector
  • Strong communication skills and team player
  • Strong press contacts in lifestyle, luxury, watches & jewelery field
  • Proficient (reading & writing) in English and French
  • Proactive and results driven with the ability to multitask
  • Advanced knowledge in PowerPoint and DMR

WHY JOINING US?
You are our best asset.

By joining Jaeger-LeCoultre, a whole world of opportunities will open to you Transmission of knowledge is the very soul of what we do:
you will access a customized training program.

In our Swiss offices we will satisfy your wish for well-being and balance, thanks to a stimulating workplace, possibility to work remotely, flexible working hours, sustainable mobility contributions, on-site services and time to volunteer.

As a Maison, we work tirelessly to manage our environmental footprint and create a positive impact on society through our collective effort.

Learn more about our Sustainability commitments in our program « Make Our Time Better ».

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