Product Marketing Manager

vor 2 Wochen

YverdonlesBains, Waadt, Schweiz Vyntra Vollzeit CHF 80'000 - CHF 120'000 pro Jahr

Step into the front lines of the fight against financial crime, where your marketing expertise becomes a force for global economic protection. Join Vyntra, a dynamic fintech innovator blending cutting-edge AI with deep financial intelligence to create solutions that truly matter. You'll shape how the world's leading financial institutions understand and adopt next-generation crime prevention technology — and help build the GTM engine that makes it possible.

You'll be the senior voice guiding marketing for our financial crime product line: mentoring colleagues across the GTM chain, shaping personas and messaging, developing campaigns, and turning innovative thinking into pipeline and real-world impact.

What You Will Do

  • Build and own the go-to-market strategy for our financial crime solutions – from brand positioning to pipeline generation
  • Create and refine customer personas and messaging frameworks that resonate across compliance teams, risk leaders, and executive stakeholders
  • Develop and execute multi-channel B2B marketing campaigns, including account-based strategies for high-value prospects in complex regulatory environments
  • Craft compelling thought leadership content, storytelling, and educational resources that position us as the definitive voice in financial crime prevention
  • Translate complex AI analytics and data science capabilities into clear, persuasive narratives that both technical and executive audiences can act on
  • Partner closely with Product and Sales to align messaging, launch new solutions, and maximise market impact
  • Mentor team members across the end-to-end demand generation process
  • Collaborate with regional BDRs to support lead generation, feedback loops, and GTM alignment

Who You Are



If you're a hands-on and creative marketer who blends sharp commercial instincts with real-world delivery, we're looking for you.

  • You have B2B marketing experience in financial crime, fintech, regulated industries, or enterprise SaaS
  • You are a natural storyteller, able to turn technical complexity into clear, compelling business value for C-level stakeholders
  • You know how to drive demand generation and build sustainable marketing systems
  • You bring curiosity and a drive to stay ahead of emerging technologies, compliance trends, and GTM best practices
  • You're equally at home with data and storytelling, using metrics and messaging effectively

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