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Strategic Marketing Manager

vor 3 Wochen

Basel, Basel-Stadt, Schweiz Coopers Group AG Vollzeit

Join our clients team in this temporary role as Manager, Strategic Marketing – Integrated Biologics (INB) and help us shape the growth of their biologics portfolio. In this dynamic position, you will lead the design and execution of innovative marketing initiatives that drive awareness, engagement, and demand for cutting-edge drug substance and drug product solutions. Working closely with global teams, you will create impactful content, design targeted campaigns, and develop tools that empower our sales organization. This is an opportunity for a proactive marketer who thrives on execution and collaboration.

start date:
Jan 2026

end date:

workload:
100%

location:
Basel (CH)

work model:
Contracting

Your responsibilities

Marketing campaigns

  • Drive execution of go-to-market strategies and tactical plans to maximize growth of our integrated biologics late stage solution portfolio in line with set business platform objectives
  • Design targeted omnichannel marketing campaigns to engage with specific customer segments with the right marketing mix to raise awareness, generate demand and nurture communities
  • Develop impactful marketing materials and narratives that articulate compelling value propositions using data-driven insights and engaging storytelling
  • Execute content development for marketing initiatives aligned with our positioning, brand, marketing and growth objectives such as website development or site open days
  • Collaborate with global marketing teams to ensure effective campaign execution. Leverage expertise from other marketing functions as needed

Sales Enablement

  • Develop and maintain sales collaterals, including customer presentations
  • Coordinate the development of sales training tools to empower our sales organization
  • Other adjacent areas of contribution such as value proposition, segmentation or offering development could be considered depending on the candidate profile

Your experience

  • Master's degree in Marketing or Life Sciences
  • 5–10 years of professional experience in marketing within a highly regulated industry, ideally with CDMO exposure
  • Strong writing and content development skills with attention to detail
  • Project management experience
  • Ability to manage multiple complex initiatives simultaneously and autonomously, delivering results on time while anticipating and resolving challenges to ensure successful outcomes
  • Proven cross-functional collaboration skills
  • Agility and adaptability in a dynamic environment
  • Proficient in Microsoft Office Suite and experienced in leveraging AI tools
  • Proficient in English language, with strong written communication skills