Brand Experience Manager

Vor 4 Tagen

Rotkreuz, Zug, Schweiz Flexsis Schweiz Vollzeit

Flexsis is part of the Interiman Group, one of the leading providers of personnel services in Switzerland. Thanks to our solid expertise and the competences within the Interiman Group, we offer tailor-made solutions in personnel consulting.

For our client
Roche Diagnostics
in
Zug
, we are looking for a motivated and reliable (m/f/d)

Brand Experience Manager

The Perfect Candidate possesses over six years of pertinent experience in brand management or marketing, coupled with a deep grasp of marketing principles, brand strategy, and customer journey mapping. Key requirements include over six years of relevant experience in brand management or marketing, a strong understanding of marketing and brand principles, proficiency in customer journey mapping, proven skills in project management and conflict resolution, and fluency in English. Prior experience within the medical device or diagnostics industry is preferred.


• Start Date:


• Latest Possible Start Date:


• Planned Duration of Employment: Unlimited


• Extension: Very likely


• Workplace: Rotkreuz


• Workload: 100%


• Home Office: No


• Travel: Yes, within Europe for certain, possibly global

Tasks & Responsibilities:

  • Leads the execution of engaging brand experiences across channels and touchpoints
  • Leads brand guideline development for sustainable packaging expansion and Accu-Chek packaging implementation
  • Partners with Global Congresses & Events to deliver one brand experience for all global events
  • Builds and maintains diagnostic products' brand presence on the Roche Diagnostics website
  • Consults with cross-functional teams to navigate Roche's complex ecosystem of product brands and deliver a cohesive experience across integrated initiatives
  • Coordinates across marketing, customer experience & design, global businesses and operations to align brand experiences across functions
  • Leverages customer feedback and strategic insights to identify areas for brand experience improvement and recommend adaptation of brand strategies as needed
  • Collaborates with Group Communications, Dia Brand Strategy and Creative Strategy to deliver a meaningful and positive brand experience for our customers

Must Haves:

  • University degree in Marketing/Communications or related field (Master's Degree preferred)
  • Min. 6 years of relevant work experience in brand management, marketing and/or customer experience roles
  • Strong understanding of marketing, brand principles and customer journey mapping
  • Experience in medical device or diagnostics industry preferred
  • Experience managing simultaneous complex projects with expansive stakeholder groups
  • Strong leadership, communication and collaboration skills, with the ability to work effectively across the organization
  • Strong project management skills
  • Experienced Conflict resolution

Are you interested and would you like to seize this opportunity? Then we should definitely get to know each other Simply click on "Apply now" and we look forward to receiving your complete application documents

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