Peer 2 Peer Advocacy Manager
Vor 2 Tagen
GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.
Our diverse portfolio consists of vaccines, specialty medicines, and general medicines.
Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.
We are currently seeking a
**_Peer 2 Peer Advocacy Manager (M/F/d) - 80% Working, Field-Based _**:
As a Commercial Peer 2 Peer Advocacy Manager, you will operate at the dynamic interface of Marketing and Sales. Your role will involve shaping, planning, and executing Peer 2 Peer Advocacy Engagements, driving cross-specialty engagements with specialized health care professionals across Switzerland. You will also contribute to our marketing operations, drive sales uptake in line with national and regional ambitions, and communicate and implement brand messages and commercial engagement strategies.
**In this role you will...**
- Lead the Peer 2 Peer Engagement strategy & execution: develop & define the annual Peer 2 Peer Engagement plan incl. speaker mapping, target groups, content focus, reach, and activation, in close collaboration with the x-functional team for Therapeutic Areas in focus (Vaccines, Respiratory & Specialty Care and Oncology)
- Manage Peer 2 Peer Advocacy budget to ensure optimal utilization of available resources and maximize competitiveness
- Brilliant cross-functional leadership and collaboration with all relevant functions such as marketing, sales and medical
- Build a Network of External Expert (EE) speakers across our priority specialties on a national and international level.
- Organize and execute promotional scientific events such as symposia, company owned events, and other educational initiatives for healthcare professionals.
- Plan and execute briefings and trainings with External Expert (EE) speakers, moderate F2F & virtual events.
- Generate product related insights and stimulate the team’s contribution to build advocacy for our products.
- Build and maintain expertise in the therapeutic area by continuously educate yourself and by participating in national and international congresses and events.
- Ensure compliance with all local legal and regulatory requirements as well as GSK local and global policies and guidelines.
**_Why you? _**:
**Qualifications & skills**:
Are you interested in scientific information and have a high commercial acumen? Are you energized to contribute to commercial activities and targets?
The purpose of the role is to drive cross-specialty Peer 2 Peer Engagements to health care professionals across Switzerland, to drive sales uptake in line with national and regional ambitions.
You’ll drive scientific brand messaging, advocacy, and interdisciplinary exchange.
- Master of Arts or Science in life science, business administration. PhD or MBA is considered as a plus.
- Multiple years’ experience in brand management, product management or other commercial roles in the life science/pharmaceutical industry or medical science liaison/medical affairs roles.
- Excellent ability to understand and convey scientific information and interpret, communicate & implement commercial engagement strategies out of it.
- Scientific driven individual with the ability to translate science into commercial targets.
- Must have strong performance mindset and proven track record to deliver.
- Demonstrated project and process management skills.
- Excellent interpersonal communication and presentations skills.
- Fluent in English & German, French/Italian as a plus.
Find out more:
Annual Report
Product Pipeline
LI-REMOTE
**Why GSK?**
**Uniting science, technology and talent to get ahead of disease together.**
GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be
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