Digital Content Creator

Vacancy #:
- 7426- Unit:
- Global Communications Unit- Organisation:
- International Union for Conservation of Nature (IUCN)- Location:
- Headquarters, Gland, Switzerland- Reporting to:
- Senior Global Communications Manager- Work percentage:
- 100%- Grade:
- P1- Expected start date:
- 01 January 2026- Type of contract:
- Max-term (24 months)- Closing date:
- 26 October 2025 BACKGROUND

The International Union for Conservation of Nature (IUCN) is the world’s largest and most diverse environmental network, harnessing the knowledge and resources of governments, civil society organisations, scientists, and experts. IUCN works to influence, encourage, and assist societies to conserve the integrity and diversity of nature and to ensure that any use of natural resources is equitable and ecologically sustainable.
To strengthen its digital communications, IUCN seeks a Digital Content Creator to research, produce, and manage engaging content for its social media platforms, and to oversee the organisation’s digital asset management system.

The Digital Content Creator will support IUCN’s communications strategy by producing high-quality, impactful, and platform-specific content that enhances IUCN’s visibility, engagement, and influence on social media. The role will also ensure effective organisation, accessibility, and long-term preservation of multimedia resources through the management of IUCN’s digital asset management (DAM) system.

Content Creation and Social Media (60%):

- Research, draft, edit, and publish content for IUCN’s global social media channels, ensuring alignment with institutional priorities and messaging.
- Adapt technical and scientific information into clear, compelling, and accessible content for diverse audiences.
- Collaborate with IUCN programmes, projects, and regions to gather stories, visuals, and materials for digital campaigns.
- Produce multimedia content (short-form videos, graphics, reels, infographics, animations) optimised for each platform and mobile-first consumption.
- Monitor and analyse engagement and performance metrics to support reporting and continuously improve content effectiveness.
- Spot and adapt to emerging trends, formats, and audience behaviours across platforms to maximise reach and relevance.
- Support community engagement by responding to comments, messages, and interactions in line with IUCN’s voice and guidelines.
- Contribute to the planning and execution of communication campaigns and digital events.
- Support the capacity building of content creation skills and expertise among IUCN communication staff working in regions and for projects.

Digital Asset Management (30%):

- Manage and maintain IUCN’s digital asset management (DAM) system, ensuring resources are well-organised, tagged, and easily retrievable.
- Support staff and partners in uploading, cataloguing, and accessing digital assets according to established standards.
- Develop and maintain guidelines, training materials, and best practices for DAM use across the organisation.
- Ensure compliance with copyright, data protection, and branding guidelines in the storage and use of digital assets.
- Strengthen the discoverability and re-use of content for institutional campaigns and initiatives.

Other activities (10%):

- Carry out other activities to support the communication objectives of IUCN

REQUIREMENTS
- Education
- A university degree in communications, journalism, digital media, environmental studies, or a related field.
- Skills and Competencies
- Strong writing and editing skills with the ability to translate complex information into engaging and accessible content.
- Familiarity with social media platforms (Twitter/X, LinkedIn, Instagram, Facebook, YouTube, TikTok etc.) and their best practices.
- Knowledge of mobile-first, short-form video editing and design tools (e.g. CapCut, Canva, Adobe Creative Suite).
- Good knowledge of basic social media analytics, with the ability to draw insights and make content recommendations.
- Keen interest in social media audience behaviours, emerging trends, and the latest tools and features.
- Strong organisational skills with attention to detail and ability to manage multiple priorities.
- Awareness of copyright, intellectual property, and ethical considerations in digital content use.
- Interest in conservation and sustainable development issues.
- Ability to work collaboratively in a multicultural, multidisciplinary environment.
- Proficiency in English (required); knowledge of French and/or Spanish is an asset.
- Expected Outputs
- Regular, high-quality, and trend-aware social media content aligned with IUCN priorities.
- Improved visibility, engagement, and audience growth across IUCN’s digital channels.
- A well-maintained, accessible, and user-friendly DAM system supporting IUCN’s global communications.

SALARY

APPLICATIONS

Applicants will be asked to create an account and submit their profile information. Applications will not be accepted after