Marketing & Communications Manager Fsi
vor 21 Stunden
If you share our values and want to do the best work, for the right reasons, we can offer you the chance to do it on a global scale and play a real role in shaping our exciting journey.
- The role
- As Marketing & Communications Manager FSI you’ll develop and execute group-wide content-driven marketing & communications (M&C) strategies for our global Market Unit Financial Services Industry (FSI), working closely with key business stakeholder to shape impactful programs and campaigns to achieve our business goals. You'll own industry-specific programs, leading a cross-functional team of channel experts to deliver content that strengthens our value proposition across all touchpoints in a 360-degree approach. From strategy to execution, you'll plan, create, and measure high-impact M&C campaigns, ensuring alignment with business goals and industry positioning. Collaborating with key stakeholders, you'll embed best practices, drive integration, and challenge the status quo to enhance our marketing & communications approach.
- How you’ll make an impactCollaborate with senior leadership across our organization to identify and capitalize on market opportunities.- Plan, create, and execute group-wide-FSI related content marketing campaigns to support our business strategy, and tailor to local needs as appropriate.- Define topics and work with external (e.g. universities, think tanks) and internal (e.g. Thought Leaders, Practice heads) partners for group wide content development- Work with M&C teams and external agencies to create content and communicate this across our channels.- Ensure consistent messaging across all M&C channels.- Manage multi-channel campaigns across various touchpoints (e.g. web, social media, events, PR, intranet) in close collaboration with M&C channel experts.- Coordinate campaign measurement with M&C team. Evaluate the impact of your programmes, provide insightful reports, and continuously refine them for maximum effectiveness.- Consult and support business stakeholders on marketing and pre-sales topics.- Build strong stakeholder relationships within the market unit and across business practices and M&C.- Define and implement scalable solutions across the organization and operating model.- Develop and manage the FSI M&C budget, ensuring efficient resource allocation for maximum ROI.
What’s important to usB2B and/or professional services/IT services Marketing expertise in multi-matrixed international/global companies- Experience in a Senior Marketing & Communications role within the Financial Services Industry or a role that focusses on Financial Services themes.- Proven success in content-driven marketing & communications within integrated M&C teams.- Campaign & Program Leadership - Deep understanding of customer journeys, strategy-based content marketing, and business growth, with hands-on experience in managing marketing programs and campaigns.- Strategic & Executional Balance - Strong conceptual skills, the ability to simplify complexity, and a results-driven, solution-oriented mindset that combines strategic thinking with tactical execution.- Stakeholder & Communication Excellence - Skilled in stakeholder management, collaboration, and translating business needs into impactful marketing initiatives; fluent in English with excellent verbal and written skills.- Analytical & Proactive Approach - Data-driven decision-maker with a can-do attitude, adept at identifying patterns, optimizing processes, and driving efficiency in fast-paced environments.- Relevant Qualifications - You’ll have a background in economics, marketing, communications, or a related degree equipping you with the skills to succeed.- Strong project management skills- Fluent language skills - (written/verbally) in English and German.
What we offerWork life blend: we offer a safe & healthy workplace, with flexible working hours and the possibility to work from home- Profit share scheme: In addition to your annual salary, you may receive a profit share defined by the company’s success in the previous year- Global and Diverse Zühlke community: witness how colleagues from all our 17 offices across the globe come together to create a unique, positive and inclusive work culture, learning from one another at annual team camps, and celebrating year-end parties and other local festivities.- Committed to development: we are committed to the growth of our people and are investing in your development. We’re empowering you to build the skills you need to make a positive impact, both personally and for our clients, today and in the future.
We welcome people from all backgrounds, regardless of their gender, personality, national origin, race, religion, colour, sexual orientation, gender identity, age, marital status, disability or veteran status.
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