Marketing Campaign Manager Small Molecules

Vor 5 Tagen


BrigGlis, Schweiz MASY Group GmbH Vollzeit

The Campaign Manager position is critical to the design, implementation, monitoring and evaluation of marketing campaigns for Small Molecules division. The Campaign Manager is responsible to execute marketing campaigns based on the business/marketing plans developed within the Small Molecules business unit(s) covering various inbound and outbound tactics, primarily conferences/trade shows, webinars, customer/site events, trade media advertising, coordination of technical content and videography.
- Campaigns will be designed working closely with key stakeholders in the Small Molecules business unit especially Strategic Marketing / Commercial Development and Sales functions across technologies and life-cycle phases and other counterparts in Central Marketing.
- Under general direction from Global Head of Marketing Operations and other marketing teams this role will implement and monitor Small Molecules marketing campaigns with a strong focus on maximizing lead generation and building brand awareness consistent with technology-specific market plans.
- This role is responsible for all event (trade shows/conferences) tactics outlined in the campaign plans: event planning, coordination, execution, and logistics' such as: contacting the organizer for sponsorship, booth reservation/setup, delegates registration (incl. internal personnel scheduling), event budgets and shipping logistics and reporting results. Working closely with other central marketing teams and key stakeholders in the Small Molecules business unit. When necessary the role will provide on-site event support and assure that event targets are met and each program is evaluated. Post and review calendars with commercial teams in the business units.
- The position will manage and coordinate the organization of site openings, key customer events, site tours and videography / photography and others as defined working together with internal counterparts and external agencies.
- In collaboration with other key stakeholders the Campaign Manager is responsible for the planning, execution and promotion of Small Molecules webinars as outlined in the campaign plan and will report out key KPIs.
- Jointly with Branding & Advertising this role will implement media plans consistent with market plan messaging working with public relations service providers. Post calendars. Jointly measure and monitor results.
- The Marketing Campaign Manager Small Molecules will manage and coordinate promotional outreach associated with campaigns across all channels including sales presentations, brochures, white papers and wider Subject Matter Expert content.

This is a broad role and demanding role that includes a mix of administrative tasks, project coordination and creative work. Experience in planning and execution of trade shows, customer events and webinars. Demonstrated organization, planning and multi-tasking capabilities. Demonstrated ability to influence contributors across functions. Proactive, can-do-attitude and problem-solving skills.T his role offers the flexibility of a hybrid work arrangement, incorporating both on-site and remote work options.

**Key Requirements**:

- Degree in Marketing, Communications, or related field
- Experience in pharma/biotech services / CDMO industry
- Technical degree in science or engineering
- Business training / MBA is a plus (preferred)
- Great knowledge of English, both written and oral, German is a plus

**Job Type**: 100%

Schedule:

- Monday to Friday

**Language**:

- English (required)

Work Location: In person



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