Brand Manager Original Line
vor 2 Wochen
**Position Snapshot**
Location: La Tour de Peilz, Switzerland
Company: Nespresso Switzerland
Act. Rate: Full-Time 100%
Type of contract: Permanent contract
**What we offer at Nespresso**
Flexible work policies in terms of core hours and working from home. Please talk to us during the recruitment process about what flexibility could look like for you
Genuine opportunities for career and personal development
Modern “smart office” locations providing agile & collaborative workspaces
Dynamic international working environment
Attractive additional benefits
The opportunity to be part of a B Corp certified company and one of the world’s most trusted brands
**Position Summary**
At Nespresso, we believe that we can elevate the world of coffee to drive a positive impact and be a force for good which shapes lives and landscapes for the better. We place people at the heart of our success - all 14,000 of them. We actively cultivate diversity, inclusion and belonging in the workplace. We celebrate individuality, believing that your authenticity and uniqueness can help us to grow together. Quality and sustainability are core to who we are and critical to our vision of driving positive change. We're committed to delivering an exceptional coffee experience that elevates our community, suppliers, farmers, and each other.
As a **Brand Manager**, you will be responsible for developing and executing the Original Line range strategy, based on both HQ-driven and local initiatives. You will act as the guardian of the brand and Original Line across all marketing and commercial initiatives.
**A Day in the Life of a Brand Manager**
- Build the annual brand plan including picture of success for the entire marketing mix (product, placement, price, promotion) for the product ranges under one’s responsibility.
- Successfully launch innovations and communication campaigns through powerful through-the-line execution plans, ensuring all streams are aligned on desired outcome.
- Monitor business performance and competitive landscape and adjust plan accordingly.
- Lead transformational projects, aiming at attracting new customers, improving the customer experience and supporting the brand elevation ambition.
**What will make you successful**
- University degree in Marketing, Commercial or equivalent.
- Experience in Product/Brand Management or other Generating Demand (Sales, Category Management, CRM are a plus).
- Experience in digital marketing and/or direct-to-consumer.
- Strong project management skills and ability to handle various internal and external stakeholders.
- Fluent in French and/or German, as well as in English.
At Nespresso, we’ve built a culture of care and inclusion, making sure everyone can be their bold selves, while growing with the company. We innovate, dare to try, learn and scale up in a fast paced, digital and connected environment. With a diverse workforce made up of over 90 nationalities across 58 countries, you can be a part of an innovative culture, where supportive people help each other. One where anyone is encouraged to challenge the status quo and have an impact on the future for one of the biggest sustainable companies. Whatever your role, you’ll find you can drive real change and spread your enthusiasm. Join the place where you can thrive, you feel, you belong, you are inspired to be and do your best.
nestlecareerswitzerland
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