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digital marketing
vor 2 Wochen
DIGITAL MARKETING - OMNICHANNEL EXPERIENCE INTERN
At Coty we are looking for ambitious interns with a hands-on mentality.
As a Digital Marketing & Omnichannel intern you will be a member of the Coty Geneva Digital team looking after Travel Retail area.
This internship is based in the Coty head office in Geneva (Switzerland).
RESPONSIBILITIES
As our Digital Marketing -Omnichannel Experience Intern, you are responsible for executing the 360° E-commerce and digital strategy to innovate the point of sales.
The Digital Marketing & Omnichannel team in Travel Retail is at the heart of the many different departments within Coty. You will be involved in cross-functional activities and projects and are responsible for contributing to the brand's equities and customer experience online and offline.
Your main focus:
BEAUTY TECH & INNOVATION AT POINT OF SALE
Continually improve digital visibility on all retailers at POS touchpoints with the latest digital technologies Maximize the implementation of digital solutions at POS: Guide, Nurture and support on the installations Support on the development of new digital solutions for Point Of Sale. Ongoing digital support and communication of digital knowledge to the different regions Worldwide.360° ECOMMERCE DIGITAL ACTIVATION STRATEGY & EXECUTION
Continually improve digital visibility on all e-retailer touchpoints/guidelines implementation and continuous e-retailer audits. Work cross-functionally with internal teams/agencies to ensure effective joint business execution in line with the trade visibility trade packages, and also ensuring the optimization of E-retailers Monitor and share industry developments, online marketing trends, industry tools and internal cross-team insights and best practices to drive innovation. Deliver digital activation excellence by developing innovative and engaging campaign strategies driving brand awareness, engagement, conversion, and loyalty for new product launches and key commercial moments. Support digital activations across all digital touchpoints including social, digital media, e-retail, website, any ad-hoc digital experience, CRM, and in-store digital touchpoints. Work with all COTY stakeholders to ensure adherence to COTY's global brand equity and standards. Closely working with internal and external partners to monitor the performance. You will drive business opportunities and challenges based on the daily, monthly data analysis.Working at Coty means building brands to inspire and enable our consumers to experience the confidence and joy of expressing their beauty. It's also working hand in hand with your partners to achieve together the impossible, fearlessly kind to self, others and the planet.
The team consists of E-commerce, Digital marketing, PR and Media professionals and you will work closely together with several departments such as Travel Retail in sales, brand managers, trade marketing, data analysis team. All your colleagues are (describe the atmosphere/capabilities in the team). Working in the team, you describe the team feeling.
YOU ARE A COTY FIT
You like to innovate and have an entrepreneur mindset. As our Digital Marketing -Omnichannel Experience Intern you have a startup thinking and love to learn by doing. You get energy from working in a fast-paced, diverse and international environment. Other than that, you:
Entrepreneurship - Startup thinking Learn by doing attitude Passion for Digital Technologies and E-commerce Proactive and hands-on. Ability to solve problems independently Passion for beauty Strong presentation skills Strong eye for detail Team player Fluent in English At least another previous professional experience in eCommerce or Digital technologies Can effectively communicate (verbal and written) with internal and external stakeholders across all levelsOUR BENEFITS
As our Digital Marketing -Omnichannel Experience Intern, some of the benefits you will receive are:
In addition to the salary, other benefits including lunch allowance, annual local public transport pass, 25 holiday days per calendar year + 3 floating days offered by the company. Coty's global omni-working policy provides the option to work up to 50% of your month remotely. We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best. Previous experience with SAP ERP and JDA Experience in Travel Retail channel Experience in Beauty industryRECRUITMENT PROCESS
A telephone/online introductory meeting follows. A first online/in-person interview A second interview You will receive a proposal with the terms of employment.ABOUT COTY
Coty is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty
For additional information about Coty Inc., please visit