Marketing Director
vor 2 Wochen
Rotkreuz, Zug, Schweiz
Novartis
Vollzeit
Marketing ManagerSandoz is undergoing a transformative period as a global leader in sustainable Biosimilar and Generic medicines. This presents a unique opportunity for professional and personal growth. As a Marketing Manager, you will spearhead marketing initiatives to drive commercial success for our brands.
Key Responsibilities:- Develop brand strategies, promotional campaigns, and tactical plans to enhance brand value and reach across customer segments.
- Analyze market trends and client feedback to inform strategy planning and drive business growth.
- Collaborate with cross-functional teams to ensure successful Day 1 launches and execute agreed-upon tactical plans.
- Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
- Monitor and control brand budgets, forecasts, and expenses to evaluate cost-effectiveness and results.
- Identify market insights and opportunities through customer interactions and monitor product performance using appropriate tools.
- In-depth understanding of the Pharma marketplace, including key dynamics, competitors, and regulatory processes.
- Operations management and execution experience.
- Substantial sales and marketing experience within the pharma industry.
- Skills in Commercial Excellence, Marketing and Product Strategy, Stakeholder Engagement, and Strategic Thinking.
- Proficiency in German and English languages.
Sandoz is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve. We strive to provide reasonable accommodation to all individuals and promote accessibility and accommodation.